{"id":2431,"date":"2025-11-14T12:30:14","date_gmt":"2025-11-14T09:30:14","guid":{"rendered":"https:\/\/residence-estate.ge\/?p=2431"},"modified":"2025-11-14T12:30:14","modified_gmt":"2025-11-14T09:30:14","slug":"buying-hotel-rooms-in-georgia-a-profitable-investment-or-a-financial-risk","status":"publish","type":"post","link":"https:\/\/residence-estate.ge\/cs\/buyers-guide\/buying-hotel-rooms-in-georgia-a-profitable-investment-or-a-financial-risk\/","title":{"rendered":"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Trh s hotelov\u00fdmi pokoji v Gruzii: p\u0159ehled a trendy<\/h2>\n\n\n\n<p>Gruzie je dnes nejen zem\u00ed pestr\u00fdch chut\u00ed ka\u010dapuri a \u00fachvatn\u00fdch v\u00fdhled\u016f na horsk\u00e9 masivy, ale tak\u00e9 dynamick\u00fdm \"magnetem\" pro investory do rekrea\u010dn\u00edch a hotelov\u00fdch nemovitost\u00ed. Jestli\u017ee je\u0161t\u011b ned\u00e1vno se koup\u011b hotelov\u00e9ho pokoje v Gruzii zd\u00e1la Moskvanovi exotick\u00e1, dnes se o ni zaj\u00edm\u00e1 ka\u017ed\u00fd druh\u00fd zn\u00e1m\u00fd: opravdu d\u00e1vaj\u00ed povolen\u00ed k pobytu a da\u0148 je t\u00e9m\u011b\u0159 nulov\u00e1? A vyplat\u00ed se v\u016fbec investovat, nebo jde jen o dal\u0161\u00ed marketingovou bublinu na turistick\u00e9m humbuk?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cestovn\u00ed ruch jako hnac\u00ed s\u00edla trhu<\/h3>\n\n\n\n<p>N\u00e1\u010deln\u00edk <strong>motor hotelov\u00e9ho trhu<\/strong> - vzkv\u00e9taj\u00edc\u00ed turistick\u00fd ruch. V roce 2024 bude rekordn\u00ed <strong>7,4 milionu zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f<\/strong> p\u0159i\u0161li do zem\u011b. Pro ilustraci: to je t\u00e9m\u011b\u0159 dvojn\u00e1sobek po\u010dtu obyvatel samotn\u00e9 Gruzie! A v\u011bt\u0161ina z nich tudy jen neproj\u00ed\u017ed\u00ed, ale z\u016fst\u00e1v\u00e1 zde p\u0159es noc a utr\u00e1c\u00ed pen\u00edze za slu\u017eby. Jak uv\u00e1d\u00ed <a href=\"https:\/\/www.geostat.ge\/en\/modules\/categories\/683\/arrivals-of-international-visitors\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">N\u00e1rodn\u00ed statistick\u00fd \u00fa\u0159ad<\/a>V posledn\u00edch dvou letech poc\u00edtily tento p\u0159\u00edliv v\u00edce hotely - obsazenost mnoha ubytovac\u00edch za\u0159\u00edzen\u00ed v hlavn\u00ed sez\u00f3n\u011b stoup\u00e1 a\u017e na 70% a ziskovost hotel\u016f v Tbilisi a Batumi l\u00e1me rekordy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">P\u016fsobiv\u00e1 \u010d\u00edsla<\/h3>\n\n\n\n<p>HDP Gruzie vzrostl v roce 2022 o 10,5%, co\u017e je impozantn\u00ed tempo, kter\u00e9 p\u0159\u00edmo souvis\u00ed s r\u016fstem HDP. <strong>p\u0159\u00edjmy z cestovn\u00edho ruchu<\/strong>. Ve stejn\u00e9m roce p\u0159inesl cestovn\u00ed ruch ekonomice <strong>3,5 miliardy dolar\u016f<\/strong>. Tuto \u010d\u00e1stku si lze jen t\u011b\u017eko p\u0159edstavit - i kdy\u017e ji rozd\u011bl\u00edte pouze na p\u0159enocov\u00e1n\u00ed, z\u00edsk\u00e1te pro ka\u017edou pob\u0159e\u017en\u00ed oblast nebo ly\u017ea\u0159sk\u00fd are\u00e1l kus mnohamilionov\u00e9ho kol\u00e1\u010de! Pro srovn\u00e1n\u00ed: v roce 2019, p\u0159ed pandemi\u00ed, byl turistick\u00fd ruch o 19% ni\u017e\u0161\u00ed a p\u0159\u00edjmy \u010dinily skromn\u00fdch 700 milion\u016f. Pandemie tedy trh nezni\u010dila, ale pouze zpevnila - popt\u00e1vka po hotelov\u00fdch pokoj\u00edch v Gruzii je nyn\u00ed stabiln\u011bj\u0161\u00ed a rozmanit\u011bj\u0161\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Nakupov\u00e1n\u00ed bez bari\u00e9r: cizinci na stejn\u00e9 \u00farovni jako m\u00edstn\u00ed obyvatel\u00e9<\/h3>\n\n\n\n<p>Jedn\u00edm z kl\u00ed\u010dov\u00fdch \u017eeton\u016f gruz\u00ednsk\u00e9ho trhu s nemovitostmi je <strong>otev\u0159enost v\u016f\u010di cizinc\u016fm<\/strong>. Zde se nestane, \u017ee byste si nemohli koupit apartm\u00e1nov\u00fd hotel u mo\u0159e v Gruzii nebo pokoj k pron\u00e1jmu jen proto, \u017ee v\u00e1\u0161 pas nen\u00ed m\u00edstn\u00ed. Z\u00e1kon \"O postaven\u00ed cizinc\u016f a osob bez st\u00e1tn\u00ed p\u0159\u00edslu\u0161nosti\" v\u00e1m umo\u017e\u0148uje svobodn\u011b vlastnit jakoukoli nemovitost, s v\u00fdjimkou zem\u011bd\u011blsk\u00e9 p\u016fdy.<\/p>\n\n\n\n<p>A nejlep\u0161\u00ed na tom je, \u017ee m\u016f\u017eete <strong>vz\u00edt si hypot\u00e9ku za t\u00e9m\u011b\u0159 stejn\u00fdch podm\u00ednek jako m\u00edstn\u00ed.<\/strong>. Sazby hypot\u00e9k v bank\u00e1ch se dnes pohybuj\u00ed kolem <strong>8-10%<\/strong> p.a., minim\u00e1ln\u00ed akontace - 1,5 %. <strong>40%<\/strong>. A pokud investujete do hotelnictv\u00ed v Gruzii z <strong>$100,000.<\/strong> a vy\u0161\u0161\u00ed (nap\u0159. koup\u011b hotelov\u00e9ho pokoje v Batumi nebo Tbilisi), lze po\u017e\u00e1dat o povolen\u00ed k pobytu.<\/p>\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Ultra-liber\u00e1ln\u00ed dan\u011b<\/h3>\n\n\n\n<p>Zvl\u00e1\u0161tn\u00ed pozornost je t\u0159eba v\u011bnovat <strong>da\u0148ov\u00e1 politika<\/strong>. Je mnohem m\u00edrn\u011bj\u0161\u00ed ne\u017e v\u011bt\u0161ina evropsk\u00fdch zem\u00ed. Nap\u0159\u00edklad:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Celkov\u00e1 absence dan\u011b z nemovitosti<\/strong> p\u0159i vlastnictv\u00ed nemovitosti;<\/li>\n\n\n\n<li><strong>5% da\u0148 z p\u0159\u00edjm\u016f z dal\u0161\u00edho prodeje<\/strong> - Pokud nemovitost prod\u00e1te d\u0159\u00edve ne\u017e 2 roky po koupi;<\/li>\n\n\n\n<li><strong>Nula procent ze zisku<\/strong>pokud dr\u017e\u00edte majetek d\u00e9le ne\u017e 2 roky.<\/li>\n<\/ul>\n\n\n\n<p>V\u0161echny podrobnosti o dan\u00edch p\u0159i koupi hotelu v Gruzii, v\u010detn\u011b rekrea\u010dn\u00edch poplatk\u016f <a class=\"wpil_keyword_link\" href=\"\/cs\/property\/property-batumi\/\" target=\"_blank\"  rel=\"noopener\" title=\"Nemovitosti v Batumi\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"28\">nemovitosti v Batumi<\/a> nebo Tbilisi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Volby a perspektivy<\/h3>\n\n\n\n<p>Nab\u00eddka je a\u017e p\u0159ehnan\u011b \u0161irok\u00e1: od apartm\u00e1nov\u00fdch hotel\u016f vzn\u00e1\u0161ej\u00edc\u00edch se nad mo\u0159em a\u017e po butikov\u00e9 hotelov\u00e9 pokoje v historick\u00e9m centru Tbilisi. Aktivn\u011b se stav\u00ed a uv\u00e1d\u011bj\u00ed do provozu nov\u00e1 za\u0159\u00edzen\u00ed - nejen velk\u00e9 fran\u0161\u00edzy, ale i m\u00edstn\u00ed zna\u010dky se zaj\u00edmav\u00fdm designem a managementem.<\/p>\n\n\n\n<p>Trh s hotelov\u00fdmi pokoji v Gruzii nyn\u00ed proch\u00e1z\u00ed obdob\u00edm \"velk\u00e9ho t\u0159esku\": rostouc\u00ed turistick\u00fd ruch, podpora podnik\u00e1n\u00ed, liber\u00e1ln\u00ed legislativa pro cizince a da\u0148ov\u00e9 v\u00fdhody jej \u010din\u00ed mimo\u0159\u00e1dn\u011b atraktivn\u00edm pro zku\u0161en\u00e9 i za\u010d\u00ednaj\u00edc\u00ed investory. Ve skute\u010dnosti, <strong>Gruz\u00ednsk\u00e9 hotelov\u00e9 nemovitosti se st\u00e1vaj\u00ed jedn\u00edm z nejslibn\u011bj\u0161\u00edch investi\u010dn\u00edch n\u00e1stroj\u016f v regionu<\/strong> - Zb\u00fdv\u00e1 jen zvolit si sm\u011br a jednat!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">R\u016fst cestovn\u00edho ruchu a popt\u00e1vky<\/h2>\n\n\n\n<p>Gruzie se ji\u017e n\u011bkolik let po sob\u011b st\u00e1v\u00e1 skute\u010dn\u00fdm magnetem pro turisty z cel\u00e9ho sv\u011bta - a to nen\u00ed jen kr\u00e1sn\u00e9 p\u0159irovn\u00e1n\u00ed, ale fakt, kter\u00fd potvrzuj\u00ed jak statistiky, tak m\u00edstn\u00ed podnikatel\u00e9. <strong>P\u0159\u00edliv turist\u016f do zem\u011b v roce 2024 p\u0159es\u00e1hne 7,4 milionu.<\/strong> - to je to, co ofici\u00e1ln\u00ed <a href=\"https:\/\/www.geostat.ge\/en\/modules\/categories\/683\/arrivals-of-international-visitors\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Statistick\u00e1 slu\u017eba Gruzie (Geostat)<\/a>. V roce 2019, tedy p\u0159ed pandemi\u00ed, to bylo 5,1 milionu. Zamyslete se: za p\u011bt let p\u0159ibyly v zemi v\u00edce ne\u017e dva miliony nov\u00fdch n\u00e1v\u0161t\u011bvn\u00edk\u016f ro\u010dn\u011b, co\u017e znamen\u00e1 , <strong>popt\u00e1vka po hotelov\u00fdch pokoj\u00edch v Gruzii<\/strong> vzrostl o v\u00edce ne\u017e 45%!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Dynamika p\u0159\u00edjm\u016f: cestovn\u00ed ruch je hnac\u00ed silou hospod\u00e1\u0159stv\u00ed<\/h3>\n\n\n\n<p>S rostouc\u00edm cestovn\u00edm ruchem rostou i p\u0159\u00edjmy - jak pro samotn\u00e9 odv\u011btv\u00ed, tak pro celou zemi. <strong>P\u0159\u00edjmy z cestovn\u00edho ruchu p\u0159es\u00e1hly v roce 2023 3,5 miliardy USD.<\/strong>. Na relativn\u011b malou ekonomiku je to obrovsk\u00e9 \u010d\u00edslo, kter\u00e9 p\u0159edstavuje 18,7% celkov\u00e9ho HDP. Ne nadarmo gruz\u00ednsk\u00e9 ministerstvo hospod\u00e1\u0159stv\u00ed ve\u0159ejn\u011b uznalo cestovn\u00ed ruch za jeden z kl\u00ed\u010dov\u00fdch stimul\u016f rozvoje a modernizace zem\u011b, <a href=\"https:\/\/www.economy.ge\/?page=eco-news&amp;year=2023&amp;id=1400&amp;lang=eng\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ofici\u00e1ln\u011b deklarovat ve sv\u00fdch zpr\u00e1v\u00e1ch.<\/a>. Hlavn\u00ed m\u011bsto Gruzie a velk\u00e1 letoviska, jako je Batumi, pat\u0159ila k l\u00eddr\u016fm, pokud jde o r\u016fst po\u010dtu p\u0159\u00edjezd\u016f, n\u00e1sledovan\u00fd obsazenost\u00ed a cenami pokoj\u016f.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Kdo a pro\u010d p\u0159ij\u00ed\u017ed\u00ed do Gruzie? Publikum je st\u00e1le \u0161ir\u0161\u00ed a \u0161ir\u0161\u00ed<\/h3>\n\n\n\n<p>Dnes do Gruzie p\u0159ij\u00ed\u017ed\u011bj\u00ed nejen obyvatel\u00e9 sousedn\u00edch zem\u00ed a zem\u00ed SNS, ale tak\u00e9 st\u00e1le v\u00edce turist\u016f z Evropy, Bl\u00edzk\u00e9ho v\u00fdchodu a dokonce i Asie. Podle \u00fadaj\u016f Gruz\u00ednsk\u00e9ho n\u00e1rodn\u00edho turistick\u00e9ho sdru\u017een\u00ed budou v roce 2023 tvo\u0159it 42% zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f Evropan\u00e9, zat\u00edmco d\u0159\u00edve p\u0159eva\u017eovali n\u00e1v\u0161t\u011bvn\u00edci z Ruska, Ukrajiny a Turecka. Turist\u00e9 nyn\u00ed vyhled\u00e1vaj\u00ed nejen dovolenou na pl\u00e1\u017ei, ale tak\u00e9 ly\u017ea\u0159sk\u00e9 svahy (Bakuriani, Gudauri), vina\u0159sk\u00e9 stezky v Kachetii, gastronomick\u00e9 za\u010d\u00e1tky v Tbilisi a l\u00e1zn\u011b v Borjomi. To roz\u0161i\u0159uje nab\u00eddku sez\u00f3nn\u00edch destinac\u00ed a zaji\u0161\u0165uje stabiln\u011bj\u0161\u00ed celoro\u010dn\u00ed popt\u00e1vku po hotelov\u00fdch za\u0159\u00edzen\u00edch.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"495\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/d260036cdec6ee619512b85d00c6de69dbda7cd5-1024x495.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2435\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/d260036cdec6ee619512b85d00c6de69dbda7cd5-1024x495.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/d260036cdec6ee619512b85d00c6de69dbda7cd5-300x145.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/d260036cdec6ee619512b85d00c6de69dbda7cd5-18x9.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/d260036cdec6ee619512b85d00c6de69dbda7cd5.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">D\u016fsledky pro trh s nemovitostmi: nedostatek kvalitn\u00ed nab\u00eddky<\/h3>\n\n\n\n<p>Rostouc\u00ed p\u0159\u00edliv host\u016f znamen\u00e1 jedin\u00e9. <strong>Batumi, Tbilisi, Kutaisi a p\u0159edn\u00ed letoviska se pot\u00fdkaj\u00ed s nedostatkem kvalitn\u00edch hotel\u016f, aparthotel\u016f a zna\u010dkov\u00fdch nemovitost\u00ed.<\/strong>. Majitel\u00e9 nemovitost\u00ed v mnoha nov\u00fdch komplexech se poctiv\u011b zpov\u00eddaj\u00ed: sez\u00f3na 2024 vyk\u00e1zala rekordn\u00ed obsazenost a pr\u016fm\u011brn\u00e1 sazba n\u00e1jemn\u00e9ho se v n\u011bkter\u00fdch segmentech zv\u00fd\u0161ila o 25%. Jako d\u016fkaz: pr\u016fm\u011brn\u00e1 ro\u010dn\u00ed obsazenost hotel\u016f v Batumi p\u0159es\u00e1hla 62% a ve \u0161pi\u010dkov\u00fdch term\u00ednech a\u017e 90%! Popt\u00e1vka je vysok\u00e1 zejm\u00e9na po nemovitostech v letovisc\u00edch prvn\u00ed linie u mo\u0159e a tak\u00e9 po hotelov\u00fdch nemovitostech v Tbilisi s dobrou dopravn\u00ed dostupnost\u00ed.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Nov\u00e9 trendy: rostouc\u00ed sazby a lep\u0161\u00ed slu\u017eby<\/h3>\n\n\n\n<p>Tvrd\u00e1 konkurence a touha turist\u016f po vysok\u00e9 \u00farovni slu\u017eeb vedou k zaj\u00edmav\u00e9mu trendu: <strong>n\u00e1r\u016fst po\u010dtu zna\u010dkov\u00fdch hotel\u016f a nov\u00fdch all-inclusive komplex\u016f sv\u011btov\u00fdch zna\u010dek.<\/strong>. Takov\u00e9 investice do hotel\u016f v Gruzii umo\u017e\u0148uj\u00ed nejen zlep\u0161it kvalitu ubytov\u00e1n\u00ed, ale tak\u00e9 zv\u00fd\u0161it loajalitu, a t\u00edm i pr\u016fm\u011brn\u00fd \u0161ek na pokoj. Zat\u00edmco je\u0161t\u011b v roce 2018 se zna\u010dkov\u00fd hotel - Marriott, Radisson nebo Hilton - nach\u00e1zel pouze ve velk\u00fdch m\u011bstech, dnes se v Batumi a Kobuleti stav\u00ed v\u00edce ne\u017e 15 fran\u0161\u00edz zn\u00e1m\u00fdch \u0159et\u011bzc\u016f.<\/p>\n\n\n\n<p>S rozvojem cestovn\u00edho ruchu se koup\u011b hotelov\u00e9ho pokoje v Gruzii m\u011bn\u00ed z riskantn\u00edho rozhodnut\u00ed ve skute\u010dn\u011b perspektivn\u00ed investici. \u010c\u00edm vy\u0161\u0161\u00ed je p\u0159\u00edliv turist\u016f a \u010d\u00edm rozmanit\u011bj\u0161\u00ed je publikum, t\u00edm jist\u011bji se c\u00edt\u00edte jako majitel investi\u010dn\u00edho aktiva. <strong>Gruz\u00ednsk\u00e9 pohostinstv\u00ed se nad\u00e1le rozv\u00edj\u00ed d\u00edky soub\u011bhu stabiln\u00ed popt\u00e1vky, kompetentn\u00ed st\u00e1tn\u00ed podpory a rostouc\u00edch investi\u010dn\u00edch tok\u016f.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Snadnost investic a podm\u00ednky pro cizince<\/h2>\n\n\n\n<p>Snad to hlavn\u00ed, co p\u0159\u00edjemn\u011b p\u0159ekvap\u00ed ka\u017ed\u00e9ho, kdo se vyd\u00e1 do <strong>n\u00e1kup hotelov\u00e9ho pokoje v Gruzii<\/strong> - je bezprecedentn\u00ed jednoduchost a transparentnost pravidel pro zahrani\u010dn\u00ed investory. Neexistuje \u017e\u00e1dn\u00fd pocit \"ciz\u00edho\", \u017e\u00e1dn\u00e9 p\u0159ek\u00e1\u017eky vstupu, minim\u00e1ln\u00ed byrokracie - st\u00e1t jednozna\u010dn\u011b s\u00e1z\u00ed na voln\u00fd kapit\u00e1lov\u00fd trh a vytvo\u0159en\u00ed p\u0159\u00edv\u011btiv\u00e9ho investi\u010dn\u00edho prost\u0159ed\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cizinci maj\u00ed t\u00e9m\u011b\u0159 absolutn\u00ed vlastnick\u00e1 pr\u00e1va<\/h3>\n\n\n\n<p>Podle gruz\u00ednsk\u00e9ho z\u00e1kona \"O postaven\u00ed cizinc\u016f a osob bez st\u00e1tn\u00ed p\u0159\u00edslu\u0161nosti\" (<a href=\"https:\/\/matsne.gov.ge\/ru\/document\/view\/2278806?publication=59\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>p\u0159e\u010dt\u011bte si origin\u00e1l zde<\/strong><\/a>), mohou st\u00e1tn\u00ed p\u0159\u00edslu\u0161n\u00edci jin\u00fdch st\u00e1t\u016f <strong>koupit jakoukoli nemovitost<\/strong>jin\u00e9 ne\u017e zem\u011bd\u011blsk\u00e9 p\u016fdy. Cht\u011bli byste <strong>hotelnictv\u00ed v Gruzii<\/strong>Rekrea\u010dn\u00ed byt u mo\u0159e nebo byt s v\u00fdhledem na Kuru? Snadno! Ke koupi hotelov\u00e9ho pokoje nebo apartm\u00e1nu nepot\u0159ebujete \u017e\u00e1dn\u00e1 zvl\u00e1\u0161tn\u00ed povolen\u00ed ani licence, v\u0161e se vy\u0159izuje p\u0159\u00edmo u not\u00e1\u0159e a matrik\u00e1\u0159e - stejn\u011b jako u gruz\u00ednsk\u00fdch ob\u010dan\u016f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Spolehlivost obratu a transparentnost zpracov\u00e1n\u00ed<\/h3>\n\n\n\n<p>N\u00e1kupn\u00ed \u0159\u00edzen\u00ed je organizov\u00e1no co nejpoctiv\u011bj\u0161\u00edm a nejtechni\u010dt\u011bj\u0161\u00edm zp\u016fsobem: transakce jsou registrov\u00e1ny prost\u0159ednictv\u00edm \"Domu spravedlnosti\" (\"House of Justice\").<a href=\"https:\/\/www.psh.gov.ge\/main\/page\/2\/16\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ofici\u00e1ln\u00ed zdroj<\/a>), kde jsou v\u0161echny procesy automatizovan\u00e9 - kupuj\u00edc\u00ed obdr\u017e\u00ed nemovitost doslova do 1-2 dn\u016f, n\u011bkdy dokonce do 1 hodiny, pokud si zaplat\u00edte rychlou registraci! St\u00e1t nav\u00edc garantuje <strong>pln\u00e1 ochrana vlastnick\u00fdch pr\u00e1v<\/strong> pro cizince (srov. <a href=\"https:\/\/napr.gov.ge\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">N\u00e1rodn\u00ed ve\u0159ejn\u00e1 spisov\u00e1 slu\u017eba<\/a>), vylou\u010den\u00ed \"squatter\u016f\", dvoj\u00edch prodej\u016f nebo situac\u00ed, kdy byste mohli b\u00fdt z obchodu \"vytla\u010deni\".<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Hypot\u00e9ka: pohodl\u00ed a flexibiln\u00ed sazby<\/h3>\n\n\n\n<p>Je tak\u00e9 zaj\u00edmav\u00e9, \u017ee cizinci mohou z\u00edskat <strong>hypot\u00e9ka na obytnou nebo podnikatelskou nemovitost<\/strong> prakticky za stejn\u00fdch podm\u00ednek jako m\u00edstn\u00ed obyvatel\u00e9. V roce 2024 jsou standardn\u00ed podm\u00ednky hlavn\u00edch gruz\u00ednsk\u00fdch bank n\u00e1sleduj\u00edc\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>V\u00fdp\u016fj\u010dn\u00ed \u00farokov\u00e1 sazba je. <strong>8% a\u017e 10% ro\u010dn\u011b<\/strong> v dolarech, co\u017e umo\u017e\u0148uje pohodln\u00e9 pl\u00e1nov\u00e1n\u00ed plateb.<\/li>\n\n\n\n<li>Z\u00e1loha \u010din\u00ed. <strong>40%<\/strong> hodnota objektu<\/li>\n\n\n\n<li>Nejjednodu\u0161\u0161\u00ed mo\u017en\u00fd soubor doklad\u016f: cestovn\u00ed pas, potvrzen\u00ed o p\u0159\u00edjmu (n\u011bkdy pouze v\u00fdpis z \u00fa\u010dtu).<\/li>\n<\/ul>\n\n\n\n<p>Banky spolupracuj\u00ed p\u0159\u00edmo s developery a realitn\u00edmi kancel\u00e1\u0159emi: pokud jste se rozhodli koupit hotelov\u00fd pokoj k pron\u00e1jmu nebo zva\u017eujete jeho koupi. <strong>investice do apartm\u00e1nov\u00e9ho hotelu Georgia<\/strong>cel\u00fd postup lze obvykle prov\u00e9st na d\u00e1lku. <a href=\"https:\/\/www.tbcbank.ge\/web\/ru\/individuals\/mortgage-loans\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">TBC Bank je mezi investory obl\u00edben\u00e1<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"579\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/proekt-1024x579.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2436\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/proekt-1024x579.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/proekt-300x170.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/proekt-18x10.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/proekt.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Povolen\u00ed k pobytu pro investice: jednoduch\u00e9 a v\u00fdhodn\u00e9<\/h3>\n\n\n\n<p>Dal\u0161\u00ed d\u016fle\u017eit\u00e1 v\u00fdhoda: koup\u011b hotelu nebo apartm\u00e1nu v Gruzii od $100 000 v\u00e1m umo\u017en\u00ed z\u00edskat n\u00e1rok na <strong>povolen\u00ed k pobytu<\/strong>. D\u00edky t\u00e9to mo\u017enosti jsou tyto investice vhodn\u00e9 zejm\u00e9na pro ty, kte\u0159\u00ed zemi pova\u017euj\u00ed za sv\u016fj domov nebo odrazov\u00fd m\u016fstek pro rodinn\u00e9 a podnikatelsk\u00e9 projekty. Ofici\u00e1ln\u00ed postup a po\u017eadavky jsou uvedeny na adrese <a href=\"https:\/\/geoconsul.gov.ge\/en\/services\/visa-and-residence\/Residence-permit\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>st\u00e1tn\u00ed konzul\u00e1rn\u00ed port\u00e1l<\/strong><\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Preferen\u010dn\u00ed dan\u011b a jasn\u00fd syst\u00e9m v\u00fddaj\u016f<\/h3>\n\n\n\n<p>Zvl\u00e1\u0161tn\u00ed pozornost je v\u011bnov\u00e1na zdan\u011bn\u00ed. V\u0161e je zde jednoduch\u00e9 a maxim\u00e1ln\u011b poctiv\u00e9:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>0% da\u0148 z nemovitosti bez ohledu na st\u00e1tn\u00ed p\u0159\u00edslu\u0161nost<\/strong><\/li>\n\n\n\n<li><strong>5% da\u0148 z kapit\u00e1lov\u00fdch v\u00fdnos\u016f<\/strong> (pokud nemovitost znovu prod\u00e1te za m\u00e9n\u011b ne\u017e 2 roky)<\/li>\n\n\n\n<li><strong>0% da\u0148, pokud je nemovitost ve vlastnictv\u00ed d\u00e9le ne\u017e 2 roky<\/strong> - funguje pro ob\u010dany v\u0161ech zem\u00ed<\/li>\n<\/ul>\n\n\n\n<p>Podrobnosti najdete na <a href=\"https:\/\/rs.ge\/Taxpayers\/Page?&amp;lang=en-US\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>ofici\u00e1ln\u00ed internetov\u00e9 str\u00e1nky gruz\u00ednsk\u00e9 da\u0148ov\u00e9 spr\u00e1vy<\/strong><\/a>. D\u016fle\u017eit\u00e9 je, \u017ee da\u0148ov\u00fd syst\u00e9m neobsahuje \u017e\u00e1dn\u00e1 \u00faskal\u00ed: neexistuj\u00ed \u017e\u00e1dn\u00e9 skryt\u00e9 poplatky ani povinn\u00e9 pojistn\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Minim\u00e1ln\u00ed vstupn\u00ed pr\u00e1h a \u017e\u00e1dn\u00e9 kv\u00f3ty<\/h3>\n\n\n\n<p>Jak hezk\u00e9 znovu zd\u016fraznit: <strong>pro cizince neexistuj\u00ed \u017e\u00e1dn\u00e1 omezen\u00ed t\u00fdkaj\u00edc\u00ed se po\u010dtu po\u0159izovan\u00fdch p\u0159edm\u011bt\u016f.<\/strong>Neexistuj\u00ed \u017e\u00e1dn\u00e9 kv\u00f3ty ani \"sout\u011b\u017ee\". M\u00e1te pr\u00e1vo koupit si v Gruzii ne jeden, ale t\u0159eba deset pokoj\u016f v hotelu na kl\u00ed\u010d - m\u016f\u017eete budovat sv\u00e9 portfolio v Batumi, Tbilisi nebo horsk\u00fdch st\u0159edisc\u00edch bez obav ze zm\u011bn pravidel hry nebo n\u00e1hl\u00fdch sankc\u00ed.<\/p>\n\n\n\n<p><strong>Podtr\u017eeno a se\u010dteno:<\/strong> Snadn\u00e9 investov\u00e1n\u00ed do hotelov\u00fdch pokoj\u016f a <strong>hotelov\u00e1 za\u0159\u00edzen\u00ed v Gruzii<\/strong>Technologick\u00e1 registrace, transparentn\u00ed podm\u00ednky hypot\u00e9k, m\u00edrn\u00e9 dan\u011b a mo\u017enost snadno z\u00edskat povolen\u00ed k pobytu - to v\u0161e \u010din\u00ed z t\u00e9to zem\u011b jeden z nejlep\u0161\u00edch trh\u016f pro zahrani\u010dn\u00ed investice. A pr\u00e1v\u011b proto je z\u00e1jem o <strong>investice do pohostinstv\u00ed Georgia<\/strong> pr\u00e1v\u011b nab\u00edr\u00e1 na obr\u00e1tk\u00e1ch!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ceny hotelov\u00fdch pokoj\u016f podle regionu: Batumi, Tbilisi, letoviska<\/h2>\n\n\n\n<p>Zkou\u0161eli jste n\u011bkdy v Gruzii brzy r\u00e1no s \u0161\u00e1lkem siln\u00e9 k\u00e1vy hledat hotelov\u00fd pokoj ke koupi? I zku\u0161en\u00e9ho cestovatele zaraz\u00ed rozp\u011bt\u00ed cen - v\u0161e z\u00e1vis\u00ed na m\u011bst\u011b, lokalit\u011b, t\u0159\u00edd\u011b objektu a samoz\u0159ejm\u011b presti\u017ei zna\u010dky. I p\u0159es sez\u00f3nn\u00ed v\u00fdkyvy se v\u0161ak trh stal mnohem p\u0159ehledn\u011bj\u0161\u00edm a v Gruzii snadno najdete jak pr\u00e9miov\u00fd apartm\u00e1nov\u00fd hotel u mo\u0159e, tak \u00fatuln\u00fd butikov\u00fd pokoj k pron\u00e1jmu ve star\u00e9m m\u011bst\u011b Tbilisi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Batumi: vlajkov\u00e1 lo\u010f \u010dernomo\u0159sk\u00e9ho pob\u0159e\u017e\u00ed<\/h3>\n\n\n\n<p>Popt\u00e1vka je v posledn\u00edch letech zb\u011bsil\u00e1 a. <strong>Hotel Batumi<\/strong> je ve f\u00e1zi v\u00fdkopu prakticky \"vyprod\u00e1no\". Nejdostupn\u011bj\u0161\u00ed mo\u017enost\u00ed jsou mal\u00e1 studia v komplexech ekonomick\u00e9 t\u0159\u00eddy: ceny za\u010d\u00ednaj\u00ed na <strong>$55 000<\/strong>. Za tyto pen\u00edze z\u00edsk\u00e1te apartm\u00e1n o rozloze 25-30 m2 se z\u00e1kladn\u00edm vybaven\u00edm ve 2-3. linii od mo\u0159e.<\/p>\n\n\n\n<p>Jsou to v\u0161ak ty, kter\u00e9 jsou obl\u00edben\u00e9. <strong>za\u0159\u00edzen\u00ed prvn\u00ed linie<\/strong>zejm\u00e9na s v\u00fdhledem na nekone\u010dn\u00e9 pob\u0159e\u017e\u00ed \u010cern\u00e9ho mo\u0159e. <strong>Pr\u016fm\u011brn\u00e1 cena za hotov\u00fd pokoj ve zna\u010dkov\u00e9m aparthotelu (Wyndham, Radisson)<\/strong> - z <strong>$110 000-150 000<\/strong> pro 30-40 m2 a pr\u00e9miov\u00e9 rezidence s autorsk\u00fdmi n\u00e1klady na renovaci a\u017e do v\u00fd\u0161e 30 000 EUR. <strong>$200 000 a vy\u0161\u0161\u00ed<\/strong>. \u0160pi\u010dkov\u00e9 apartm\u00e1nov\u00e9 hotely spravovan\u00e9 mezin\u00e1rodn\u00edmi \u0159et\u011bzci maj\u00ed \u010dasto \u010dekac\u00ed listiny - pokud si chcete koupit hotelov\u00fd pokoj v Batumi u mo\u0159e, neot\u00e1lejte!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tbilisi: hlavn\u00ed m\u011bsto a centrum d\u011bn\u00ed<\/h3>\n\n\n\n<p>V Tbilisi je trh s hotelov\u00fdmi nemovitostmi je\u0161t\u011b rozmanit\u011bj\u0161\u00ed. <strong>Minim\u00e1ln\u00ed p\u0159\u00edkon<\/strong> na koupi hotelov\u00e9ho nebo apartm\u00e1nov\u00e9ho pokoje - <strong>$60 000-70 000<\/strong> pro 22-28 m2 v nov\u00fdch komplexech nebo v p\u0159estav\u011bn\u00fdch historick\u00fdch budov\u00e1ch.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"487\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831144162368-e1752075905561-1024x487.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2439\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831144162368-e1752075905561-1024x487.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831144162368-e1752075905561-300x143.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831144162368-e1752075905561-18x9.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831144162368-e1752075905561-768x365.webp 768w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831144162368-e1752075905561.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Celosv\u011btov\u011b fran\u0161\u00edzov\u00e9 nemovitosti (nap\u0159. Marriott, Ramada, Best Western).<\/strong> - je dal\u0161\u00ed \u00farove\u0148: pr\u016fm\u011brn\u00fd \u0161ek se pohybuje od <strong>$120 000 a\u017e $180 000<\/strong>a n\u011bkdy i vy\u0161\u0161\u00ed, pokud se jedn\u00e1 o butikov\u00e9 hotely v sam\u00e9m centru. Samostatn\u00fdm trendem jsou minihotely na kl\u00ed\u010d s vlastn\u00ed spr\u00e1vcovskou spole\u010dnost\u00ed: zde je cenov\u00e9 rozp\u011bt\u00ed obrovsk\u00e9 a m\u016f\u017ee se pohybovat a\u017e na \u00farovni <strong>$350 000<\/strong> pro jedine\u010dn\u00e9 partie se staro\u017eitn\u00fdmi povrchov\u00fdmi \u00fapravami.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Horsk\u00e1 a balneologick\u00e1 st\u0159ediska: Bakuriani, Gudauri, Borjomi<\/h3>\n\n\n\n<p>Okouzluj\u00edc\u00ed p\u0159\u00edroda a rostouc\u00ed obliba zimn\u00edch a l\u00e1ze\u0148sk\u00fdch st\u0159edisek ka\u017edoro\u010dn\u011b zvy\u0161uj\u00ed s\u00e1zky. \u0412 <strong>Bakuriani<\/strong> \u0438 <strong>Gudauri<\/strong> ceny za pron\u00e1jem hotelov\u00e9ho pokoje za\u010d\u00ednaj\u00ed p\u0159ibli\u017en\u011b na. <strong>$50 000<\/strong>a pro <strong>zna\u010dkov\u00fd byt v nov\u00e9m projektu<\/strong> ji\u017e \u017e\u00e1daj\u00ed o <strong>$85 000-130 000<\/strong>.<\/p>\n\n\n\n<p>V luxusn\u00edch l\u00e1ze\u0148sk\u00fdch hotelech ve m\u011bst\u011b Borjomi, kde jsou investice do apartm\u00e1nov\u00fdch hotel\u016f v Gruzii obl\u00edben\u00e9, se cena pozemku pohybuje od <strong>$70 000<\/strong> pro mal\u00e9 m\u00edstnosti o d\u00e9lce 25 metr\u016f a\u017e do <strong>$200 000<\/strong> pro rekrea\u010dn\u00ed apartm\u00e1n s panoramatem sout\u011bsek a horsk\u00fdch svah\u016f.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Tabulka: Srovn\u00e1vac\u00ed anal\u00fdza cen hotelov\u00fdch pokoj\u016f podle region\u016f<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Region<\/th><th>\u00darove\u0148 Economy, $<\/th><th>Zna\u010dkov\u00e9 projekty, $<\/th><th>Premium, $<\/th><\/tr><\/thead><tbody><tr><td>Batumi<\/td><td>55 000 - 80 000<\/td><td>110 000 - 150 000<\/td><td>180 000 - 250 000<\/td><\/tr><tr><td>Tbilisi<\/td><td>60 000 - 90 000<\/td><td>120 000 - 180 000<\/td><td>200 000 - 350 000<\/td><\/tr><tr><td>Bakuriani<\/td><td>50 000 - 75 000<\/td><td>85 000 - 130 000<\/td><td>150 000 - 200 000<\/td><\/tr><tr><td>Gudauri<\/td><td>60 000 - 85 000<\/td><td>100 000 - 140 000<\/td><td>160 000 - 220 000<\/td><\/tr><tr><td>Borjomi<\/td><td>70 000 - 100 000<\/td><td>120 000 - 170 000<\/td><td>180 000 - 200 000<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">N\u00e1klady z\u00e1vis\u00ed na n\u011bkolika faktorech<\/h4>\n\n\n\n<p>Cenov\u00fd obraz ovliv\u0148uje nejen lokalita a zna\u010dka, ale tak\u00e9 kvalita slu\u017eeb, sez\u00f3nnost pron\u00e1jmu, v\u00fdhled z okna a infrastruktura. Nap\u0159\u00edklad hotelov\u00e9 nemovitosti v Tbilisi v p\u011b\u0161\u00ed vzd\u00e1lenosti od Rustaveliho t\u0159\u00eddy nebo pevnosti Narikala jsou tradi\u010dn\u011b dra\u017e\u0161\u00ed ne\u017e podobn\u00e9 pozemky na okraji m\u011bsta. A cena za <strong>apartm\u00e1nov\u00e9 hotely u mo\u0159e Gruzie<\/strong> v\u00fdrazn\u011b vy\u0161\u0161\u00ed v zim\u011b, kdy je popt\u00e1vka po horsk\u00fdch lokalit\u00e1ch nejvy\u0161\u0161\u00ed.<\/p>\n\n\n\n<p>V\u00edce informac\u00ed o aktu\u00e1ln\u00edch cen\u00e1ch, jako\u017e i informace o hotov\u00fdch hotelech a povolen\u00edch naleznete na ofici\u00e1ln\u00ed str\u00e1nce Gruz\u00ednsk\u00e9ho n\u00e1rodn\u00edho turistick\u00e9ho sdru\u017een\u00ed.<\/p>\n\n\n\n<p>A\u0165 u\u017e si vyberete kter\u00fdkoli region - Batumi, Tbilisi nebo horsk\u00e9 letovisko - m\u016f\u017eete si vybrat z n\u00e1sleduj\u00edc\u00edch mo\u017enost\u00ed. <strong>Cenov\u00fdch parametr\u016f je mnoho, ale trh je transparentn\u00ed a n\u00e1vratnost investic (ROI) z\u016fst\u00e1v\u00e1 jednou z nejatraktivn\u011bj\u0161\u00edch v regionu.<\/strong>. Investice do pohostinstv\u00ed v Gruzii dnes tedy nen\u00ed jen o stylu, ale o skute\u010dn\u00e9 finan\u010dn\u00ed kalkulaci.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">St\u00e1vaj\u00edc\u00ed hotelov\u00e9 nemovitosti (sekund\u00e1rn\u00ed trh): obsazenost a ziskovost<\/h2>\n\n\n\n<p>P\u0159i pohledu na sekund\u00e1rn\u00ed trh s hotelov\u00fdmi pokoji v Gruzii si \u010dlov\u011bk nem\u016f\u017ee nep\u0159ipadat jako skute\u010dn\u00fd lovec poklad\u016f. Najdete zde nejen prostorn\u00e9 lobby s histori\u00ed a \u00fatuln\u00e9 restaurace, kde von\u00ed k\u00e1va ze stejnojmenn\u00fdch k\u00e1vov\u00fdch sm\u011bs\u00ed, ale tak\u00e9 jasnou matematiku ziskovosti - co\u017e je p\u0159esn\u011b to, co hled\u00e1 schopn\u00fd investor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Obsazenost pokoj\u016f: kde va\u0161e pen\u00edze z\u016fst\u00e1vaj\u00ed ve skutc\u00edch, ne ve slovech<\/h3>\n\n\n\n<p>Za\u010dn\u011bme t\u00edm nejd\u016fle\u017eit\u011bj\u0161\u00edm: <strong>m\u00edra obsazenosti hotelu<\/strong> - hlavn\u00edm ukazatelem skute\u010dn\u00e9 popt\u00e1vky po objektu na trhu. Situace v zemi je n\u00e1sleduj\u00edc\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pr\u016fm\u011brn\u00e1 ro\u010dn\u00ed m\u00edra obsazenosti b\u011b\u017en\u00fdch hotel\u016f<\/strong> Gruzie se dr\u017e\u00ed na \u00farovni <strong>30-37%<\/strong>. Tento ukazatel je typick\u00fd pro nez\u00e1visl\u00e9 objekty, apart-hotely ekonomick\u00e9 t\u0159\u00eddy a hotely bez velk\u00e9ho \"jm\u00e9na\".<\/li>\n\n\n\n<li><strong>Zna\u010dkov\u00e9 hotely provozovan\u00e9 v r\u00e1mci glob\u00e1ln\u00edch fran\u0161\u00edz<\/strong> (Hilton, Wyndham, Marriott atd.), zobrazit <strong>obsazenost 55-68%<\/strong> ro\u010dn\u011b. V hlavn\u00edch sez\u00f3n\u00e1ch (l\u00e9to u mo\u0159e, zima na sjezdovk\u00e1ch) dosahuje tento po\u010det klidn\u011b 80-90%.<\/li>\n<\/ul>\n\n\n\n<p><strong>Z\u00e1v\u011br:<\/strong> Majitel\u00e9 pokoj\u016f ve velk\u00fdch nebo zna\u010dkov\u00fdch projektech mohou po\u010d\u00edtat se stabiln\u011bj\u0161\u00ed a vy\u0161\u0161\u00ed m\u00edrou obsazenosti, a tedy i se zaru\u010den\u00fdm p\u0159\u00edjmem vy\u0161\u0161\u00edm, ne\u017e je pr\u016fm\u011br trhu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Garantovan\u00e9 a skute\u010dn\u00e9 v\u00fdnosy: spravedliv\u00e1 aritmetika<\/h3>\n\n\n\n<p>Prodejci sekund\u00e1rn\u00edch \u010d\u00edsel \u010dasto l\u00e1kaj\u00ed kupuj\u00edc\u00ed sliby: \"zaru\u010den\u00fd p\u0159\u00edjem 5 - 7% ro\u010dn\u011b\". - Toto \u010d\u00edslo je skute\u010dn\u011b pevn\u011b stanoveno ve smlouv\u00e1ch s v\u011bt\u0161inou spr\u00e1vcovsk\u00fdch spole\u010dnost\u00ed. Jde o to, \u017ee bez ohledu na sez\u00f3nu, i kdy\u017e pokoj nen\u00ed pronajat, investor obdr\u017e\u00ed uvedenou minim\u00e1ln\u00ed \u010d\u00e1stku.<br><br>Skute\u010dn\u00fd obraz je v\u0161ak \u010dasto zaj\u00edmav\u011bj\u0161\u00ed: s dobr\u00fdm managementem a spr\u00e1vnou marketingovou strategi\u00ed. <strong>v\u00fdnos z hotelov\u00fdch nemovitost\u00ed na sekund\u00e1rn\u00edm trhu m\u016f\u017ee dos\u00e1hnout 15-23% ro\u010dn\u011b.<\/strong>. To je samoz\u0159ejm\u011b podm\u00edn\u011bno po\u017eadovanou polohou a aktivn\u00edm vyu\u017eit\u00edm nejen ve \u0161pi\u010dce, ale i mimo sez\u00f3nu. V\u00edt\u011bz\u00ed zde hotely prvn\u00ed linie v Batumi, presti\u017en\u00ed apart-hotely v Tbilisi a ly\u017ea\u0159sk\u00e9 komplexy - dal\u0161\u00ed plus pro investice do hotelnictv\u00ed v Gruzii.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/snimok-ekrana-2024-10-23-v-17.52.39_result-1024x571.webp\" alt=\"V\u011b\u017e Black Sea Tower\" class=\"wp-image-2826\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/snimok-ekrana-2024-10-23-v-17.52.39_result-1024x571.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/snimok-ekrana-2024-10-23-v-17.52.39_result-300x167.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/snimok-ekrana-2024-10-23-v-17.52.39_result-18x10.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/snimok-ekrana-2024-10-23-v-17.52.39_result.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Komun\u00e1ln\u00ed a provozn\u00ed n\u00e1klady - v\u0161e transparentn\u00ed<\/h3>\n\n\n\n<p>Zaj\u00edmavost: mnoho spr\u00e1vcovsk\u00fdch spole\u010dnost\u00ed se star\u00e1 nejen o vyhled\u00e1v\u00e1n\u00ed n\u00e1jemn\u00edk\u016f, ale tak\u00e9 o v\u011bt\u0161inu provozn\u00edch n\u00e1klad\u016f - od \u00fa\u010dt\u016f za energie a\u017e po \u00faklid m\u00edstnost\u00ed. Vy mus\u00edte platit pouze % ze zisku nebo fixn\u00ed poplatek (obvykle se jedn\u00e1 o tzv. <strong>15-25%<\/strong> z n\u00e1jemn\u00e9ho). D\u00edky tomuto syst\u00e9mu si i na sekund\u00e1rn\u00edm trhu zachov\u00e1te. <strong>pasivn\u00ed p\u0159\u00edjem z hotelov\u00e9ho pokoje<\/strong> s minimem pot\u00ed\u017e\u00ed. Dal\u0161\u00ed informace o specifick\u00fdch da\u0148ov\u00fdch a provozn\u00edch pravidlech naleznete na adrese <a href=\"https:\/\/www.rs.ge\/Home.aspx?&amp;lang=ru-RU\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Webov\u00e9 str\u00e1nky Da\u0148ov\u00e9 spr\u00e1vy st\u00e1tu Georgia<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">V \u010dem je h\u00e1\u010dek? Rizika a nuance<\/h3>\n\n\n\n<p>Bez \"l\u017e\u00edce dehtu\" se neobejdete. Pokud si koup\u00edte pokoj v m\u00e1lo zn\u00e1m\u00e9m hotelu bez zna\u010dkov\u00e9 prodejny, mimo obl\u00edben\u00e9 oblasti (nap\u0159\u00edklad ne v centru Batumi nebo Tbilisi), v pr\u016fb\u011bhu roku m\u016f\u017ee doj\u00edt k propadu obsazenosti a a\u017e k <strong>15-20%<\/strong>. To povede k rychl\u00e9mu poklesu ziskovosti hotel\u016f v Gruzii a zpo\u017ed\u011bn\u00ed n\u00e1vratnosti investic o n\u011bkolik let. Je d\u016fle\u017eit\u00e9 pe\u010dliv\u011b analyzovat:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Um\u00edst\u011bn\u00ed za\u0159\u00edzen\u00ed;<\/li>\n\n\n\n<li>Hodnocen\u00ed spr\u00e1vcovsk\u00e9 spole\u010dnosti a jej\u00ed skute\u010dn\u00e9 zku\u0161enosti (zejm\u00e9na na Booking, Airbnb);<\/li>\n\n\n\n<li>Futurologie popt\u00e1vky - jak se zm\u011bn\u00ed doprava v regionu v p\u0159\u00edpad\u011b otev\u0159en\u00ed nov\u00e9ho leti\u0161t\u011b\/silnice?<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Uk\u00e1zkov\u00fd p\u0159\u00edklad: p\u0159\u00edb\u011bh investora<\/h4>\n\n\n\n<p>Olivia, podnikatelka z Lond\u00fdna, si p\u0159ed dv\u011bma lety koupila garsonku ve velk\u00e9m komplexu na pob\u0159e\u017e\u00ed Batumi. Ve smlouv\u011b byl stanoven minim\u00e1ln\u00ed v\u00fdnos 7% v prvn\u00edm roce, ale vzhledem k vysok\u00e9mu p\u0159\u00edlivu turist\u016f a pr\u00e1ci spr\u00e1vcovsk\u00e9 spole\u010dnosti byl skute\u010dn\u00fd v\u00fdnos t\u00e9m\u011b\u0159 18,5%! A podle jej\u00edch slov byly v\u0161echny platby prov\u00e1d\u011bny v\u010das a zpr\u00e1vy o vyt\u00ed\u017een\u00ed a v\u00fddaj\u00edch byly zas\u00edl\u00e1ny na jej\u00ed osobn\u00ed \u00fa\u010det na webov\u00fdch str\u00e1nk\u00e1ch provozovatele.<\/p>\n\n\n\n<p><strong>Tak\u017ee:<\/strong> n\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii na sekund\u00e1rn\u00edm trhu je rozumnou s\u00e1zkou pro ty, kte\u0159\u00ed se cht\u011bj\u00ed vyhnout stavebn\u00edm rizik\u016fm a z\u00edskat okam\u017eit\u00fd p\u0159\u00edjem. Hlavn\u00ed je vybrat si zna\u010dku, vyhodnotit statistiky obsazenosti a kriticky p\u0159istupovat k hodnocen\u00ed slib\u016f prod\u00e1vaj\u00edc\u00edch. \u00dasp\u011bch zde, stejn\u011b jako v ka\u017ed\u00e9m lovu, p\u0159eje p\u0159ipraven\u00fdm!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nov\u00e9 budovy a zna\u010dkov\u00e9 hotely: kl\u00ed\u010dov\u00e9 projekty 2024-2025<\/h2>\n\n\n\n<p>Gruzie dnes p\u0159ipom\u00edn\u00e1 velk\u00e9 staveni\u0161t\u011b, kde se ka\u017ed\u00e1 druh\u00e1 v\u011b\u017e na obzoru ukazuje jako budouc\u00ed apart-hotel a plak\u00e1ty na ru\u0161n\u00fdch ulic\u00edch l\u00e1kaj\u00ed na zvu\u010dn\u00e1 jm\u00e9na sv\u011btov\u00fdch hotelov\u00fdch gigant\u016f. Pokud jste n\u011bkdy p\u0159em\u00fd\u0161leli, jak si v Gruzii koupit apart-hotel pod mezin\u00e1rodn\u00ed zna\u010dkou nebo investovat do \"hv\u011bzdn\u00e9ho\" projektu na pob\u0159e\u017e\u00ed, je rok 2024-2025 ide\u00e1ln\u00ed dobou. Pr\u00e1v\u011b v t\u00e9to dob\u011b se na trhu za\u010d\u00ednaj\u00ed objevovat velk\u00e9 komplexy, kter\u00e9 p\u0159evracej\u00ed p\u0159edstavy o nemovitostech v letovisc\u00edch naruby: jsou zde pr\u00e9miov\u00e9 slu\u017eby, ov\u011b\u0159en\u00e9 standardy, rozvinut\u00e1 infrastruktura a samoz\u0159ejm\u011b jistota investice.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong><a href=\"https:\/\/residence-estate.ge\/cs\/projects\/wyndham-grand-riviera\/\" data-type=\"link\" data-id=\"https:\/\/residence-estate.ge\/projects\/wyndham-grand-riviera\/\" target=\"_blank\">Wyndham Grand <\/a>Rezidence Batumi Gonio - prvn\u00ed all-inclusive mezin\u00e1rodn\u00edho rozsahu<\/strong><\/p>\n\n\n\n<p>Jeden z nejo\u010dek\u00e1van\u011bj\u0161\u00edch projekt\u016f p\u0159\u00ed\u0161t\u00edch let - <strong>Wyndham Grand Residences Batumi Gonio<\/strong>. Jedn\u00e1 se o \u010dty\u0159i v\u011b\u017ee na b\u0159ehu mo\u0159e, v\u0161echny pod zna\u010dkou Wyndham. Koncept all-inclusive je zde poprv\u00e9 realizov\u00e1n americkou skupinou a gruz\u00ednsk\u00fdmi developery - s nadstandardn\u00edmi restauracemi, l\u00e1zn\u011bmi, soukromou pl\u00e1\u017e\u00ed, aquaparkem a celou \u0159adou slu\u017eeb sv\u011btov\u00e9 \u00farovn\u011b. Za zm\u00ednku stoj\u00ed, \u017ee 701 apartm\u00e1n\u016fTP23T ji\u017e ve f\u00e1zi v\u00fdstavby zakoupili investo\u0159i z Evropsk\u00e9 unie, SNS a Izraele.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Vyvol\u00e1vac\u00ed cena za apartm\u00e1n<\/strong> - zhruba <strong>$120 000<\/strong> pro hotov\u00e9 studio;<\/li>\n\n\n\n<li>V\u00fdnosy z pokoj\u016f podle progn\u00f3zy spole\u010dnosti Wyndham - <strong>18-22% p.a.<\/strong> s t\u011bmi spr\u00e1vn\u00fdmi rekreanty;<\/li>\n\n\n\n<li>Mo\u017enost n\u00e1kupu s fran\u0161\u00edzovou spr\u00e1vou (tj. ve\u0161ker\u00fd servis je zaji\u0161\u0165ov\u00e1n extern\u011b);<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"532\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/for-residence-estate6-e1752076091353-1024x532.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2440\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/for-residence-estate6-e1752076091353-1024x532.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/for-residence-estate6-e1752076091353-300x156.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/for-residence-estate6-e1752076091353-18x9.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/for-residence-estate6-e1752076091353-768x399.webp 768w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/for-residence-estate6-e1752076091353.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Marriott, Radisson, Hilton a nov\u00e1 jm\u00e9na v Batumi a Tbilisi<\/strong><\/p>\n\n\n\n<p>V roce 2025 se na trhu objev\u00ed hned n\u011bkolik v\u00fdznamn\u00fdch projekt\u016f \u0161pi\u010dkov\u00fdch zna\u010dek:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Marriott Residences Batumi<\/strong> - apartm\u00e1ny a hotelov\u00e9 pokoje na prvn\u00ed lince (od <strong>$180 000<\/strong>): cel\u00fd komplex je provozov\u00e1n spole\u010dnost\u00ed Marriott, ofici\u00e1ln\u00ed <a href=\"https:\/\/www.marriott.com\/hotels\/travel\/busbw-batumi-marriott-hotel\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">str\u00e1nky<\/a>;<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/residence-estate.ge\/cs\/projects\/radisson-blu-residence\/\" data-type=\"link\" data-id=\"https:\/\/residence-estate.ge\/projects\/radisson-blu-residence\/\" target=\"_blank\">Radisson Blu<\/a> Gudauri<\/strong> - V\u016fbec prvn\u00ed fran\u0161\u00edza pro ly\u017ea\u0159e v Gruzii se standardy slu\u017eeb jako v Evrop\u011b: ceny zat\u00edm nebyly zve\u0159ejn\u011bny, ale o\u010dek\u00e1v\u00e1n\u00ed trhu nejsou ni\u017e\u0161\u00ed ne\u017e. <strong>$130 000<\/strong> pro kl\u00ed\u010d;<\/li>\n\n\n\n<li><strong>Hilton DoubleTree Tbilisi<\/strong> - m\u011bstsk\u00fd komplex obchodn\u00ed t\u0159\u00eddy v centru hlavn\u00edho m\u011bsta s infrastrukturou pro kongresy a dlouhodob\u00e9 pobyty.<\/li>\n<\/ul>\n\n\n\n<p>Projekty ji\u017e obdr\u017eely povolen\u00ed od ministerstva hospod\u00e1\u0159stv\u00ed a jsou na ofici\u00e1ln\u00edm seznamu podporovan\u00fdch investic.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Jedine\u010dn\u00e9 apartm\u00e1nov\u00e9 hotely u mo\u0159e a v hor\u00e1ch<\/strong><\/h4>\n\n\n\n<p>K m\u00edstn\u00edm \"pr\u016flom\u016fm\" pat\u0159\u00ed n\u00e1sleduj\u00edc\u00ed. <strong><a href=\"https:\/\/residence-estate.ge\/cs\/projects\/alliance-centropolis\/\" data-type=\"link\" data-id=\"https:\/\/residence-estate.ge\/projects\/alliance-centropolis\/\" target=\"_blank\">Alliance <\/a>Privilege Batumi<\/strong> (hlavn\u00ed v\u011b\u017e - 50 pater, rekordn\u00ed \u00farove\u0148 infrastruktury) a <strong>Orbi Sea Towers<\/strong> (32 a\u017e 52 pater; spolupr\u00e1ce s Radisson, Hilton, Best Western). <strong>Ceny na za\u010d\u00e1tku<\/strong> - z <strong>$110 000-120 000<\/strong> pro hotov\u00fd byt o rozloze 30-35 m2 s dokon\u010dovac\u00edmi pracemi a vestav\u011bn\u00fdm n\u00e1bytkem.<br>Zaj\u00edmav\u00e9 je, \u017ee t\u00e9m\u011b\u0159 v\u0161echny tyto komplexy ji\u017e funguj\u00ed na principu \"hotelu pod spr\u00e1vou\" - koup\u00edte si pokoj a spr\u00e1vcovsk\u00e1 spole\u010dnost se pln\u011b star\u00e1 o vyhled\u00e1v\u00e1n\u00ed host\u016f, doru\u010dov\u00e1n\u00ed, servis a \u00fa\u010detnictv\u00ed.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Mimosez\u00f3nn\u00ed st\u0159ediska: Bakuriani Mountain Residences a Gudauri Peaks<\/strong><\/h4>\n\n\n\n<p>Pozadu nez\u016fst\u00e1vaj\u00ed ani zimn\u00ed st\u0159ediska! Vstup na trh v roce 2024 <strong>Horsk\u00e9 rezidence Bakuriani<\/strong> V Gudauri se stav\u00ed hned t\u0159i nov\u00e9 komplexy s celoro\u010dn\u00ed koncepc\u00ed (baz\u00e9ny, l\u00e1zn\u011b a dokonce i \u0161koly pro d\u011bti). Jedn\u00e1 se o za\u0159\u00edzen\u00ed se zam\u011b\u0159en\u00edm na stabiln\u00ed celoro\u010dn\u00ed obsazenost a vy\u0161\u0161\u00ed v\u00fdnosy ne\u017e ve m\u011bst\u011b.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Pro\u010d se v\u0161ichni hon\u00ed za zna\u010dkou?<\/h3>\n\n\n\n<p>V posledn\u00edch dvou letech je patrn\u00fd v\u00fdrazn\u00fd trend: <strong>39% investo\u0159i a n\u00e1jemci jsou ochotni zaplatit za zna\u010dkov\u00e9 slu\u017eby v\u00fdrazn\u011b v\u00edce.<\/strong>. Pr\u016fm\u011brn\u00fd denn\u00ed pron\u00e1jem zna\u010dkov\u00fdch pokoj\u016f ji\u017e p\u0159ekro\u010dil hranici <strong>$200<\/strong>co\u017e je \u010dty\u0159ikr\u00e1t v\u00edce ne\u017e pr\u016fm\u011brn\u00e1 sazba za nez\u00e1visl\u00e9 nemovitosti.<br>V\u00fdsledkem je. <strong>hotelov\u00e9 nemovitosti v Batumi a Tbilisi, postaven\u00e9 v letech 2024-2025 podle mezin\u00e1rodn\u00edch standard\u016f, p\u0159edstihuj\u00ed sekund\u00e1rn\u00ed trh o 30-40%, pokud jde o v\u00fdnos, a jsou mnohem likvidn\u011bj\u0161\u00ed pro dal\u0161\u00ed prodej.<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Aktualizace a ofici\u00e1ln\u00ed zdroje<\/h3>\n\n\n\n<p>Nejv\u011bt\u0161\u00ed novostavby m\u016f\u017eete sledovat na ofici\u00e1ln\u00ed str\u00e1nce Gruz\u00ednsk\u00e9 n\u00e1rodn\u00ed turistick\u00e9 agentury, kde jsou pravideln\u011b zve\u0159ej\u0148ov\u00e1ny \u010derstv\u00e9 nab\u00eddky, v\u010detn\u011b nab\u00eddek hotelov\u00fdch komplex\u016f na kl\u00ed\u010d a apartm\u00e1nov\u00fdch hotel\u016f u mo\u0159e.<\/p>\n\n\n\n<p><strong>Z\u00e1v\u011br:<\/strong> \u010derstv\u00e9 projekty 2024-2025 se st\u00e1vaj\u00ed nov\u00fdm standardem pro ty, kte\u0159\u00ed hledaj\u00ed stabilitu, zaru\u010den\u00e9 slu\u017eby a skute\u010dn\u00e9 p\u0159\u00edle\u017eitosti k r\u016fstu hodnoty majetku. <strong>Investice do hotel\u016f Gruzie<\/strong> na za\u010d\u00e1tku poskytuj\u00ed n\u00e1skok z hlediska ziskovosti a v\u00fdhodn\u00e9 podm\u00ednky \u0159\u00edzen\u00ed zbavuj\u00ed majitele v\u0161ech ka\u017edodenn\u00edch probl\u00e9m\u016f. Nikdy nebyla lep\u0161\u00ed doba pro vstup do segmentu zna\u010dkov\u00fdch hotelov\u00fdch nemovitost\u00ed!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Faktory ovliv\u0148uj\u00edc\u00ed n\u00e1klady a ziskovost m\u00edstnosti<\/h2>\n\n\n\n<p>Koup\u011b hotelov\u00e9ho pokoje v Gruzii nen\u00ed jen volbou \"dou\u0161ek od mo\u0159e nebo den s v\u00ednem\". Va\u0161e v\u00fdnosy, kapitalizace a ziskovost hotel\u016f v Gruzii jsou p\u0159\u00edmo z\u00e1visl\u00e9 na mnoha faktorech, kter\u00e9 jsou ohromn\u011b rozmanit\u00e9 a diferencovan\u00e9. Ka\u017ed\u00fd z nich m\u016f\u017ee hr\u00e1t z\u00e1sadn\u00ed roli v tom, kolik va\u0161e investi\u010dn\u00ed aktivum skute\u010dn\u011b vynese. <\/p>\n\n\n\n<p><strong>1. hotelov\u00e1 zna\u010dka a management<\/strong><\/p>\n\n\n\n<p><strong>Jm\u00e9no m\u00e1 v\u00fdznam<\/strong>. Podle nejnov\u011bj\u0161\u00edho v\u00fdzkumu, <strong>39% potenci\u00e1ln\u00edch n\u00e1jemc\u016f je ochotno zaplatit v\u00edce pouze za zna\u010dku<\/strong> - a\u0165 u\u017e se jedn\u00e1 o Marriott, Wyndham, Radisson nebo Hilton.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Pr\u016fm\u011brn\u00e1 denn\u00ed sazba za pron\u00e1jem zna\u010dkov\u00fdch pokoj\u016f<\/strong> - kolem <strong>$200<\/strong> (a vy\u0161\u0161\u00ed!) b\u011bhem pr\u00e1zdnin.<\/li>\n\n\n\n<li>Oproti tomu b\u011b\u017en\u00e9 hotely bez velk\u00e9ho jm\u00e9na pronaj\u00edmaj\u00ed podobn\u00e9 pokoje za p\u0159ibli\u017en\u011b 500 dolar\u016f za pokoj. <strong>$50-70<\/strong>.<\/li>\n\n\n\n<li>Spr\u00e1vcovsk\u00e1 spole\u010dnost ve zna\u010dkov\u00fdch projektech vstupuje na trh s dob\u0159e zaveden\u00fdm marketingem, kter\u00fd zaru\u010duje vysokou pr\u016fm\u011brnou ro\u010dn\u00ed m\u00edru vyu\u017eit\u00ed (<strong>55-68%<\/strong>, ve srovn\u00e1n\u00ed s 30-40% pro \"m\u00edstn\u00ed\" apartm\u00e1nov\u00e9 hotely).<\/li>\n<\/ul>\n\n\n\n<p><em>Z\u00e1v\u011br:<\/em> investice do zna\u010dkov\u00e9ho hotelu v Tbilisi nebo Batumi znamen\u00e1 v\u011bt\u0161\u00ed z\u00e1ruky p\u0159\u00edjm\u016f a vy\u0161\u0161\u00ed likviditu objektu.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"507\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831146915594-e1752076171657-1024x507.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2441\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831146915594-e1752076171657-1024x507.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831146915594-e1752076171657-300x149.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831146915594-e1752076171657-18x9.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831146915594-e1752076171657-768x380.webp 768w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/346831146915594-e1752076171657.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>2. Lokalita (poloha, infrastruktura, v\u00fdhled na mo\u0159e)<\/strong><\/p>\n\n\n\n<p>Plat\u00ed zde zlat\u00e9 pravidlo: <strong>um\u00edst\u011bn\u00ed = pen\u00edze<\/strong>. Prvn\u00ed \u0159\u00e1dek v Batumi s p\u0159\u00edm\u00fdm v\u00fdhledem na mo\u0159e nebo pokoj na hlavn\u00ed ulici v Tbilisi je v\u017edy dra\u017e\u0161\u00ed ne\u017e analogy v zadn\u00ed \u010d\u00e1sti okresu o 20-40%.<br>Vezm\u011bte na v\u011bdom\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>P\u011b\u0161\u00ed vzd\u00e1lenost od pl\u00e1\u017ee, park\u016f, \"star\u00e9ho m\u011bsta\"<\/strong> a kl\u00ed\u010dov\u00e9 turistick\u00e9 atrakce.<\/li>\n\n\n\n<li>Rozvoj infrastruktury: dostupnost obchod\u016f, kav\u00e1ren, dopravy.<\/li>\n\n\n\n<li>V\u00fdhled z okna: panorama mo\u0159e nebo \"v\u00fdhled na m\u011bsto\" v centru hlavn\u00edho m\u011bsta znateln\u011b zvy\u0161uj\u00ed m\u00edru pron\u00e1jmu a cenu p\u0159i dal\u0161\u00edm prodeji.<\/li>\n<\/ul>\n\n\n\n<p><em>P\u0159\u00edklad:<\/em> hotel nemovitost v Batumi v bl\u00edzkosti vody - $110 000-150 000 pro studio, a v sousedstv\u00ed \"za\" - ji\u017e $65 000-80 000.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>3. T\u0159\u00edda a \u00farove\u0148 slu\u017eeb (all-inclusive, standardy, dopl\u0148kov\u00e9 slu\u017eby)<\/strong><\/p>\n\n\n\n<p>Investice do \u0161pi\u010dkov\u00fdch hotelov\u00fdch pokoj\u016f p\u0159in\u00e1\u0161\u00ed n\u00e1sobn\u011b vy\u0161\u0161\u00ed v\u00fdnosy.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>All inclusive, wellness a l\u00e1ze\u0148sk\u00e9 slu\u017eby, \"rodinn\u00e9 form\u00e1ty\" s animacemi<\/strong> - to v\u0161e p\u0159itahuje hosty s nadpr\u016fm\u011brn\u00fdm rozpo\u010dtem.<\/li>\n\n\n\n<li>Za mo\u017enost odpo\u010d\u00edvat bez starost\u00ed si host\u00e9 v\u00fdrazn\u011b p\u0159iplat\u00ed.<\/li>\n\n\n\n<li>Zna\u010dky zav\u00e1d\u011bj\u00ed p\u0159\u00edsn\u00e9 standardy \u010distoty, bezpe\u010dnosti a v\u00fd\u017eivy - v\u00fdsledek: pr\u016fm\u011brn\u00fd \u0161ek je o 30-50% vy\u0161\u0161\u00ed a recenze jsou stabiln\u011bj\u0161\u00ed.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>4. Plocha, uspo\u0159\u00e1d\u00e1n\u00ed a stav m\u00edstnosti<\/strong><\/p>\n\n\n\n<p><strong>Stav oprav a \"vycp\u00e1vky\" - kl\u00ed\u010d k dobr\u00e9 ziskovosti<\/strong>. Trh po\u017eaduje pln\u011b za\u0159\u00edzen\u00e1 studia s kuchyn\u00ed, koupelnou a modern\u00edm interi\u00e9rem.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Z\u00e1kladn\u00ed studio o rozloze 25-32 metr\u016f \u010dtvere\u010dn\u00edch. - optim\u00e1ln\u00ed pro pron\u00e1jem a spl\u00e1cen\u00ed.<\/li>\n\n\n\n<li>Pokoje s designovou v\u00fdzdobou a \"funkcemi\" (panoramatick\u00e1 okna, balkon, v\u00ed\u0159ivka) se dod\u00e1vaj\u00ed rychleji a jsou dra\u017e\u0161\u00ed.<\/li>\n\n\n\n<li>N\u00e1klady na opravy ovliv\u0148uj\u00ed kapitalizaci (rozd\u00edl mezi n\u00e1kupn\u00ed a prodejn\u00ed cenou) - kvalitn\u00ed oprava zv\u00fd\u0161\u00ed cenu o 10-15%.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>5. Sez\u00f3nnost a typ pron\u00e1jmu<\/strong><\/p>\n\n\n\n<p>D\u016fle\u017eit\u00fdm aspektem je sez\u00f3nnost pron\u00e1jmu v Gruzii:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Na pob\u0159e\u017e\u00ed Batumi popt\u00e1vka prudce stoup\u00e1 od kv\u011btna do z\u00e1\u0159\u00ed (a\u017e 90% n\u00e1kladu), v zim\u011b pak vede horsk\u00fd sektor (Bakuriani, Gudauri).<\/li>\n\n\n\n<li>V Tbilisi jsou v\u00fdnosy z hotelov\u00fdch pokoj\u016f celoro\u010dn\u011b stabiln\u00ed, zejm\u00e9na v objektech v bl\u00edzkosti obchodn\u00edho centra.<\/li>\n<\/ul>\n\n\n\n<p><em>Lifehack:<\/em> nov\u00e1 generace apartm\u00e1nov\u00fdch hotel\u016f nab\u00edz\u00ed \"hybridn\u00ed\" syst\u00e9my pron\u00e1jmu - v l\u00e9t\u011b se pronaj\u00edm\u00e1 p\u0159es Booking, v zim\u011b p\u0159\u00edmo cestovn\u00edm kancel\u00e1\u0159\u00edm.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/1000-3ac2fa81da05bae0a57b09b78c8bb79a-1024x469.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2445\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/1000-3ac2fa81da05bae0a57b09b78c8bb79a-1024x469.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/1000-3ac2fa81da05bae0a57b09b78c8bb79a-300x137.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/1000-3ac2fa81da05bae0a57b09b78c8bb79a-18x8.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/1000-3ac2fa81da05bae0a57b09b78c8bb79a.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>6. Smluvn\u00ed podm\u00ednky a skryt\u00e9 poplatky<\/strong><\/p>\n\n\n\n<p>P\u0159ed koup\u00ed si pe\u010dliv\u011b prostudujte smlouvu se spr\u00e1vcovskou spole\u010dnost\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>V\u00fd\u0161e provize (obvykle <strong>15-25% z p\u0159\u00edjm\u016f<\/strong>),<\/li>\n\n\n\n<li>Z\u00e1ruky na\u010dten\u00ed,<\/li>\n\n\n\n<li>Syst\u00e9m vy\u00fa\u010dtov\u00e1n\u00ed (\u010dist\u00e9 platby nebo all-inclusive s ode\u010dten\u00fdmi slu\u017ebami a dan\u00ed).<br>Ofici\u00e1ln\u00ed pravidla a doporu\u010den\u00e9 vzory smluv jsou k dispozici na webov\u00fdch str\u00e1nk\u00e1ch ve\u0159ejn\u00e9ho rejst\u0159\u00edku ANPR v Gruzii.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>7. Nov\u00fd nebo sekund\u00e1rn\u00ed trh<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Aparthotely v nov\u00fdch budov\u00e1ch<\/strong> pr\u00e1v\u011b p\u0159edan\u00e9 zna\u010dky - vysok\u00e1 cena, ale rychl\u00fd r\u016fst kapit\u00e1lov\u00fdch v\u00fddaj\u016f.<\/li>\n\n\n\n<li><strong>Sekund\u00e1rn\u00ed trh<\/strong> - ji\u017e p\u0159ipraven\u00fd tok klient\u016f a jasn\u00e1 skute\u010dn\u00e1 ziskovost, ale v\u00edce nuanc\u00ed na opot\u0159eben\u00ed a opravy.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>8. St\u00e1tn\u00ed iniciativy a rozvoj cestovn\u00edho ruchu<\/strong><\/p>\n\n\n\n<p>A nakonec nezapome\u0148te, \u017ee vl\u00e1dn\u00ed programy na rozvoj letovisek, v\u00fdstavbu silnic a ozn\u00e1men\u00ed nov\u00fdch let\u016f p\u0159\u00edmo ovliv\u0148uj\u00ed m\u00edru obsazenosti! Podrobn\u011b m\u016f\u017eete politiku sledovat na internetov\u00fdch str\u00e1nk\u00e1ch Investi\u010dn\u00ed agentury a Ministerstva hospod\u00e1\u0159stv\u00ed Gruzie.<\/p>\n\n\n\n<p><strong>Podtr\u017eeno a se\u010dteno:<\/strong> V\u00fdnosnost aparthotelu nebo hotelov\u00e9ho pokoje v Gruzii je v\u017edy sou\u010dtem parametr\u016f. Vyberte si zna\u010dku, nejlep\u0161\u00ed lokalitu, \u010derstvou rekonstrukci a pochopte svou c\u00edlovou skupinu. A nezapome\u0148te: spr\u00e1vn\u00e1 kalkulace na za\u010d\u00e1tku v\u00e1s uchr\u00e1n\u00ed p\u0159ed budouc\u00edm zklam\u00e1n\u00edm!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Srovn\u00e1n\u00ed: hotelov\u00fd pokoj vs. b\u011b\u017en\u00fd byt<\/h2>\n\n\n\n<p>Pokud jste na k\u0159i\u017eovatce - co koupit pro pasivn\u00ed p\u0159\u00edjem: <strong>hotelov\u00fd pokoj nebo byt<\/strong>Poj\u010fme si to rozebrat bez p\u0159\u00edkras. Pro investice do gruz\u00ednsk\u00fdch nemovitost\u00ed maj\u00ed oba form\u00e1ty sv\u00e1 specifika. Je d\u016fle\u017eit\u00e9 pochopit, jak se li\u0161\u00ed pasivn\u00ed p\u0159\u00edjem z hotelov\u00e9ho pokoje od tradi\u010dn\u00edho pron\u00e1jmu bytu, jak\u00e9 klady, z\u00e1pory a \u00faskal\u00ed \u010dekaj\u00ed na ka\u017ed\u00e9ho majitele.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Hlavn\u00ed v\u00fdhoda: slu\u017eby hotelu na kl\u00ed\u010d<\/h3>\n\n\n\n<p>Koup\u011b hotelov\u00e9ho nebo aparthotelov\u00e9ho pokoje v Gruzii:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Z\u00edsk\u00e1te hotovou spr\u00e1vcovskou spole\u010dnost<\/strong>To je obzvl\u00e1\u0161t\u011b cenn\u00e9, pokud investujete na d\u00e1lku nebo jste v zemi jen z\u0159\u00eddka. To je obzvl\u00e1\u0161t\u011b cenn\u00e9, pokud investujete na d\u00e1lku nebo jste v zemi jen z\u0159\u00eddka.<\/li>\n\n\n\n<li><strong>Kompletn\u00ed servis a \u017e\u00e1dn\u00e1 rutina<\/strong>: \u017e\u00e1dn\u00e9 hled\u00e1n\u00ed n\u00e1jemn\u00edk\u016f, \u017e\u00e1dn\u00e9 sch\u016fzky s hosty, \u017e\u00e1dn\u00fd \u00faklid ani opravy - o v\u0161em rozhoduje provozovatel.<\/li>\n\n\n\n<li>V\u00e1\u0161 p\u0159\u00edjem je pova\u017eov\u00e1n za \"\u0161pinav\u00fd\" nebo \"\u010dist\u00fd\" (v z\u00e1vislosti na smlouv\u011b) a platby jsou prov\u00e1d\u011bny transparentn\u00edmi kan\u00e1ly (bankovn\u00ed slu\u017eby, elektronick\u00e9 pen\u011b\u017eenky). Probl\u00e9m s neplacen\u00edm nebo del\u0161\u00edmi v\u00fdpadky prakticky neexistuje - do s\u00edt\u011b v\u017edy proud\u00ed turist\u00e9.<\/li>\n<\/ul>\n\n\n\n<p>Aktu\u00e1ln\u00ed seznamy licencovan\u00fdch hotel\u016f a spr\u00e1vcovsk\u00fdch spole\u010dnost\u00ed jsou zve\u0159ejn\u011bny na adrese <a href=\"https:\/\/www.gnta.ge\/statistics\/hotel-list\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ofici\u00e1ln\u00ed port\u00e1l N\u00e1rodn\u00ed agentury pro cestovn\u00ed ruch<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Konven\u010dn\u00ed byt: v\u011bt\u0161\u00ed samostatnost, men\u0161\u00ed v\u00fddaje<\/h3>\n\n\n\n<p>Investice do byt\u016f v Batumi nebo Tbilisi, zejm\u00e9na do nov\u00fdch obytn\u00fdch komplex\u016f, m\u00e1 sv\u00e9 v\u00fdhody:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Lze dlouhodob\u011b pronajmout m\u00edstn\u00edm n\u00e1jemn\u00edk\u016fm nebo cestovatel\u016fm.<\/strong>, nebo denn\u011b p\u0159es Booking\/Airbnb - strategie je pln\u011b na v\u00fdb\u011br.<\/li>\n\n\n\n<li><strong>\u017d\u00e1dn\u00e1 provize spr\u00e1vcovsk\u00e9 spole\u010dnosti<\/strong> (co\u017e je \u010dasto a\u017e 25% p\u0159\u00edjm\u016f): va\u0161e \u010dist\u00e9 p\u0159\u00edjmy jsou vy\u0161\u0161\u00ed, pokud si pron\u00e1jem zaji\u0161\u0165ujete sami.<\/li>\n\n\n\n<li>V p\u0159\u00edpad\u011b \"\u010d\u00e1ste\u010dn\u00e9 sez\u00f3ny\" (nap\u0159. v zim\u011b u mo\u0159e) je m\u00e9n\u011b pravd\u011bpodobn\u00e9, \u017ee byt z\u016fstane pr\u00e1zdn\u00fd - popt\u00e1vka je stabiln\u011bj\u0161\u00ed ne\u017e po hotelov\u00fdch pokoj\u00edch v \"mimosez\u00f3n\u011b\".<\/li>\n<\/ul>\n\n\n\n<p>S t\u00edm v\u0161ak p\u0159ich\u00e1zej\u00ed dal\u0161\u00ed \"bolesti hlavy\":<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0158e\u0161\u00edte v\u0161echny probl\u00e9my se slu\u017ebami<\/strong> - dohled nad opravami, vy\u00fa\u010dtov\u00e1n\u00ed, organizace st\u011bhov\u00e1n\u00ed, hled\u00e1n\u00ed nov\u00fdch n\u00e1jemn\u00edk\u016f.<\/li>\n\n\n\n<li><strong>Zdan\u011bn\u00ed a vykazov\u00e1n\u00ed je v\u00fdhradn\u011b na v\u00e1s<\/strong>. V\u00edce informac\u00ed v sekci <a href=\"https:\/\/rs.ge\/Taxpayers\/Page?&amp;lang=ru-RU\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Da\u0148ov\u00e9 slu\u017eby st\u00e1tu Georgia<\/a>.<\/li>\n\n\n\n<li><strong>V jednotliv\u00fdch domech mohou b\u00fdt zavedena omezen\u00ed pro p\u0159enocov\u00e1n\u00ed turist\u016f.<\/strong> (nap\u0159. v z\u00e1jmu ochrany z\u00e1jm\u016f st\u00e1l\u00fdch n\u00e1jemn\u00edk\u016f spr\u00e1vcovsk\u00e9 spole\u010dnosti n\u011bkdy zakazuj\u00ed jednodenn\u00ed pron\u00e1jmy).<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Ziskovost: kolik m\u016f\u017eete skute\u010dn\u011b vyd\u011blat?<\/h3>\n\n\n\n<p>O nejnov\u011bj\u0161\u00edch anal\u00fdz\u00e1ch. <a href=\"https:\/\/www.knightfrank.ru\/research\/article\/2023-11-01-gruzinskaya-statistika-nedvizhimosti-89-14265.aspx\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Knight Frank<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hotelov\u00fd pokoj nebo apartm\u00e1nov\u00fd hotel v Batumi\/Tbilisi<\/strong> schopn\u00e9 p\u0159in\u00e9st <strong>12-23% \u010dist\u00fd ro\u010dn\u00ed p\u0159\u00edjem<\/strong>Pokud se za\u0159\u00edzen\u00ed nach\u00e1z\u00ed na \u0161pi\u010dkov\u00e9m m\u00edst\u011b, m\u00e1 vysokou \u00farove\u0148 slu\u017eeb a \u0159\u00edzen\u00ed zna\u010dky. Sou\u010dasn\u011b je obvykle garantovan\u00e9 minimum <strong>5-7% od developera nebo spr\u00e1vcovsk\u00e9 spole\u010dnosti<\/strong>.<\/li>\n\n\n\n<li><strong>Oby\u010dejn\u00fd byt<\/strong> - tento <strong>6-13% p.a.<\/strong> u dlouhodob\u00fdch pron\u00e1jm\u016f (zejm\u00e9na v centru hlavn\u00edho m\u011bsta), pokud si nemovitost spravujete sami a minimalizujete n\u00e1klady.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>V\u00fdhody pron\u00e1jmu hotelov\u00e9ho pokoje jsou vy\u0161\u0161\u00ed, pokud trh roste a provozovatel je zn\u00e1m\u00fd.<\/li>\n\n\n\n<li>Doba n\u00e1vratnosti u aparthotelu je \u010dasto o 1-3 roky krat\u0161\u00ed ne\u017e u bytu.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Flexibilita pou\u017eit\u00ed: osobn\u00ed p\u0159izp\u016fsoben\u00ed a omezen\u00ed<\/h3>\n\n\n\n<p>Majitel oby\u010dejn\u00e9ho bytu je kr\u00e1lem a bohem sv\u00e9ho majetku: chce-li bydlet s\u00e1m n\u011bkolik m\u011bs\u00edc\u016f, chce-li ho pronaj\u00edmat. Ale v aparthotelu nebo spravovan\u00e9m pokoji jsou \u010dasto. <strong>omezen\u00ed<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sv\u016fj pokoj m\u016f\u017eete vyu\u017e\u00edvat pouze v ur\u010dit\u00fdch \"mimosez\u00f3n\u00e1ch\" nebo p\u0159esn\u011b stanoven\u00fd po\u010det dn\u00ed v roce (podm\u00ednky jsou uvedeny ve smlouv\u011b).<\/li>\n\n\n\n<li>Zna\u010dkov\u00e9 hotely, zejm\u00e9na v segmentu \"investice za \u00fa\u010delem zisku\", obvykle neumo\u017e\u0148uj\u00ed trval\u00e9 obsazen\u00ed majitelem.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Dal\u0161\u00ed n\u00e1klady a \u0159\u00edzen\u00ed<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ploch\u00e9<\/strong>: plat\u00edte minimum za slu\u017eby a dan\u011b, v\u0161echny \"h\u00e1danky\" jsou va\u0161e.<\/li>\n\n\n\n<li><strong>Hotelov\u00fd pokoj<\/strong>: \u010d\u00e1st p\u0159\u00edjm\u016f jde spr\u00e1vcovsk\u00e9 spole\u010dnosti, ale je s t\u00edm m\u00e9n\u011b starost\u00ed.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Souhrnn\u00e1 tabulka<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Krit\u00e9rium<\/th><th>Hotelov\u00fd pokoj\/APART-hotel<\/th><th>Oby\u010dejn\u00fd byt<\/th><\/tr><\/thead><tbody><tr><td>V\u00fdnos<\/td><td>12-23% (zna\u010dka), 5-7% z\u00e1ruka<\/td><td>6-13% (nez\u00e1visl\u00e9 ovl\u00e1d\u00e1n\u00ed)<\/td><\/tr><tr><td>Management<\/td><td>Slu\u017eby na kl\u00ed\u010d, outsourcing<\/td><td>Sami nebo prost\u0159ednictv\u00edm agentury<\/td><\/tr><tr><td>Doba \u00fadr\u017eby<\/td><td>Minimum<\/td><td>Maximum (v\u0161e na bedrech majitele)<\/td><\/tr><tr><td>Flexibilita ubytov\u00e1n\u00ed<\/td><td>Omezen\u011b<\/td><td>\u00dapln\u00e1 svoboda<\/td><\/tr><tr><td>Likvidita<\/td><td>Vy\u0161\u0161\u00ed se zna\u010dkou<\/td><td>Z\u00e1le\u017e\u00ed na \u010dtvrti, podla\u017e\u00ed, bydlen\u00ed<\/td><\/tr><tr><td>Sez\u00f3nnost<\/td><td>Siln\u00e9 (zejm\u00e9na v letovisc\u00edch)<\/td><td>N\u00edzk\u00e1 pro dlouhodob\u00fd pron\u00e1jem<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>Volba mezi koup\u00ed hotelov\u00e9ho pokoje a <a class=\"wpil_keyword_link\" href=\"\/cs\/objects-type\/flats\/\" target=\"_blank\"  rel=\"noopener\" title=\"Byty\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"27\">byty v Gruzii<\/a>Pot\u0159ebuji, abyste se soust\u0159edili na sv\u00e9 c\u00edle:<\/strong> Pokud je pro v\u00e1s d\u016fle\u017eit\u00fd pasivn\u00ed p\u0159\u00edjem, hotov\u00fd podnikatelsk\u00fd projekt a minim\u00e1ln\u00ed anga\u017eovanost - hotelov\u00e9 nemovitosti a v\u011bt\u0161\u00ed pravd\u011bpodobnost \"zaru\u010den\u00e9ho p\u0159\u00edjmu od developera\" v\u00e1m budou vyhovovat l\u00e9pe. Pokud m\u00e1te r\u00e1di v\u0161e pod osobn\u00ed kontrolou a neboj\u00edte se pono\u0159it do ka\u017edodenn\u00edho \u0159\u00edzen\u00ed - byt v\u00e1m poskytne v\u011bt\u0161\u00ed flexibilitu a vyhl\u00eddky na r\u016fst kapitalizace.<\/p>\n\n\n\n<p>Prom\u011b\u0148te pochybnosti v plus: po\u010d\u00edtejte \"na prstech\", porovnejte podm\u00ednky na displeji. <a href=\"https:\/\/myhome.ge\/ru\/buying\/hotels\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">port\u00e1ly hotelov\u00fdch nemovitost\u00ed<\/a> nebo se obra\u0165te na odborn\u00edky, kte\u0159\u00ed v\u00e1m odhadnou individu\u00e1ln\u00ed n\u00e1vratnost. Myslete jako investor - a\u0165 je va\u0161e volba nejen v\u00fdnosn\u00e1, ale tak\u00e9 pohodln\u00e1!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pr\u00e1vn\u00ed a finan\u010dn\u00ed aspekty n\u00e1kupu<\/h2>\n\n\n\n<p>Pokud jde o koupi hotelov\u00e9ho pokoje v Gruzii nebo investov\u00e1n\u00ed do hotelov\u00fdch nemovitost\u00ed, je d\u016fle\u017eit\u00e9 j\u00edt nejen na emoce mo\u0159e a k\u00e1vy, ale tak\u00e9 s jasn\u00fdm pochopen\u00edm pr\u00e1vn\u00edch a finan\u010dn\u00edch detail\u016f. Ne nadarmo se \u0159\u00edk\u00e1: \"Pas otev\u00edr\u00e1 dve\u0159e, ale dokumenty pevn\u011b dr\u017e\u00ed kl\u00ed\u010de k zisku\". Poj\u010fme si bod po bodu proj\u00edt, jak\u00e9 pr\u00e1vn\u00ed nuance jsou d\u016fle\u017eit\u00e9, co je t\u0159eba v\u011bd\u011bt o hypot\u00e9k\u00e1ch, dan\u00edch a v\u00fddaj\u00edch - aby v\u0161e bylo \"\u010dist\u00e9\", transparentn\u00ed a bez skryt\u00fdch n\u00e1strah.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Registrace vlastnictv\u00ed: rychl\u00e1, transparentn\u00ed, online<\/h3>\n\n\n\n<p>Zde Gruzie skute\u010dn\u011b p\u0159ekvap\u00ed: <strong>postup registrace nemovitost\u00ed je jedn\u00edm z nejtransparentn\u011bj\u0161\u00edch v regionu!<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Transakce obvykle prob\u00edh\u00e1 prost\u0159ednictv\u00edm Domu spravedlnosti, kde se na z\u00e1klad\u011b kupn\u00ed smlouvy a dokladu o zaplacen\u00ed vy\u0159izuj\u00ed ve\u0161ker\u00e9 formality.<\/li>\n\n\n\n<li>Nesetk\u00e1te se zde s n\u011bkolikapatrovou byrokraci\u00ed ani s frontami \"na \u017eivo\": <strong>elektronick\u00e1 fronta, pod\u00e1n\u00ed dokument\u016f v jednom okn\u011b a registrace trv\u00e1 od 1 hodiny do 1-2 dn\u016f.<\/strong>.<\/li>\n\n\n\n<li>Vlastnictv\u00ed je potvrzeno v\u00fdpisem z <a href=\"https:\/\/napr.gov.ge\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">N\u00e1rodn\u00ed agentura pro ve\u0159ejn\u00e9 rejst\u0159\u00edky<\/a> - vl\u00e1dn\u00ed dokument, kter\u00fd zaru\u010duje, \u017ee jste jedin\u00fdm vlastn\u00edkem nemovitosti, v\u010detn\u011b hotelov\u00e9ho pokoje nebo apartm\u00e1nov\u00e9ho hotelu.<\/li>\n\n\n\n<li>V\u0161echna data jsou elektronicky chr\u00e1n\u011bna: \u017e\u00e1dn\u00e9 \"dvoj\u00ed prodeje\", ztracen\u00e9 doklady nebo podvodn\u00e1 sch\u00e9mata. I kdy\u017e nejste na m\u00edst\u011b, m\u016f\u017eete pov\u011b\u0159it z\u00e1stupce nebo pr\u00e1vn\u00edka, aby transakci zaregistroval na d\u00e1lku.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Finan\u010dn\u00ed n\u00e1klady a poplatky za n\u00e1kup<\/h3>\n\n\n\n<p>Napl\u00e1nujte si rozpo\u010det p\u0159edem, abyste m\u011bli v\u0161echny \u00fadaje na sv\u00e9m m\u00edst\u011b!<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Not\u00e1\u0159sk\u00e9 slu\u017eby a st\u00e1tn\u00ed registra\u010dn\u00ed poplatek - obvykle nep\u0159esahuj\u00edc\u00ed $100-200<\/strong> (p\u0159esn\u00e1 \u010d\u00e1stka z\u00e1vis\u00ed na hodnot\u011b nemovitosti a nal\u00e9havosti vy\u0159\u00edzen\u00ed).<\/li>\n\n\n\n<li>Slu\u017eby agentury nebo pr\u00e1vn\u00edho poradce - obvykle 2-5% z hodnoty transakce.<\/li>\n\n\n\n<li>N\u00e1klady na otev\u0159en\u00ed bankovn\u00edho \u00fa\u010dtu (pokud jste v zemi poprv\u00e9; podrobnosti a formul\u00e1\u0159 pro cizince najdete na internetov\u00fdch str\u00e1nk\u00e1ch. <a href=\"https:\/\/www.tbcbank.ge\/web\/ru\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">TBC Bank<\/a> nebo <a href=\"https:\/\/www.bankofgeorgia.ge\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Bank of Georgia<\/a>).<\/li>\n\n\n\n<li>Poplatky za poskytnut\u00ed hypot\u00e9ky p\u0159i n\u00e1kupu na \u00fav\u011br - provize banky: \u010dasto nep\u0159esahuje 1-2% z v\u00fd\u0161e \u00fav\u011bru.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/the-grand-gloria-hotel-1024x578.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2446\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/the-grand-gloria-hotel-1024x578.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/the-grand-gloria-hotel-300x169.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/the-grand-gloria-hotel-18x10.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/the-grand-gloria-hotel.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Ve\u0161ker\u00e1 vz\u00e1jemn\u00e1 vypo\u0159\u00e1d\u00e1n\u00ed transakc\u00ed se prov\u00e1d\u011bj\u00ed pouze prost\u0159ednictv\u00edm bankovn\u00edch z\u00e1pis\u016f.<\/strong> - co\u017e eliminuje rizika a poskytuje jistotu kupuj\u00edc\u00edmu i prod\u00e1vaj\u00edc\u00edmu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pr\u00e1va a p\u0159\u00edle\u017eitosti pro cizince<\/h3>\n\n\n\n<p>Vlastnictv\u00ed hotel\u016f pro cizince je v Gruzii prakticky neomezen\u00e9:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u016f\u017eete si koupit jak\u00fdkoli objekt - apartm\u00e1nov\u00fd hotel, hotelov\u00fd pokoj, apartm\u00e1ny k pron\u00e1jmu.<\/strong> (v\u00fdjimka: zem\u011bd\u011blsk\u00e1 p\u016fda).<\/li>\n\n\n\n<li>Cizinec m\u00e1 pr\u00e1vo formalizovat majetek v\u00fdhradn\u011b, ve sd\u00edlen\u00e9 nebo spole\u010dn\u00e9 form\u011b (pro rodinn\u00e9 investice).<\/li>\n\n\n\n<li><strong>N\u00e1kup nemovitosti v hodnot\u011b $100 000 nebo vy\u0161\u0161\u00ed umo\u017e\u0148uje po\u017e\u00e1dat o povolen\u00ed k pobytu (TPL).<\/strong> pro celou rodinu. Postupy a seznam dokument\u016f - na <a href=\"https:\/\/geoconsul.gov.ge\/en\/services\/visa-and-residence\/Residence-permit\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">st\u00e1tn\u00ed konzul\u00e1rn\u00ed port\u00e1l<\/a>.<\/li>\n\n\n\n<li>Po\u010det nemovitost\u00ed ani region nejsou nijak omezeny - m\u016f\u017eete vlastnit n\u011bkolik pokoj\u016f v Batumi nebo apartm\u00e1nov\u00fd hotel v ly\u017ea\u0159sk\u00e9 lokalit\u011b.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Hypot\u00e9ky a \u00fav\u011brov\u00e9 n\u00e1stroje<\/h3>\n\n\n\n<p>Cizinci i gruz\u00edn\u0161t\u00ed ob\u010dan\u00e9 mohou \u017e\u00e1dat o hypot\u00e9ku na n\u00e1kup hotelov\u00fdch nemovitost\u00ed podle transparentn\u00edch pravidel:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sazba - 8-10% ro\u010dn\u011b v USD nebo EUR<\/strong> (pevn\u011b stanoven\u00e9 na n\u011bkolik let dop\u0159edu, aktu\u00e1ln\u00ed nab\u00eddky - na <a href=\"https:\/\/www.tbcbank.ge\/web\/ru\/individuals\/mortgage-loans\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">TBC Bank<\/a> \u0438 <a href=\"https:\/\/www.bankofgeorgia.ge\/ru\/personal\/mortgage\/mortgage-loan\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Bank of Georgia<\/a>);<\/li>\n\n\n\n<li><strong>Minim\u00e1ln\u00ed z\u00e1loha - 40%<\/strong> hodnoty nemovitosti;<\/li>\n\n\n\n<li>Bal\u00ed\u010dek dokument\u016f je minim\u00e1ln\u00ed: cestovn\u00ed pas, doklad o solventnosti (potvrzen\u00ed o zam\u011bstn\u00e1n\u00ed nebo v\u00fdpis z \u00fa\u010dtu);<\/li>\n\n\n\n<li>Smlouva je seps\u00e1na okam\u017eit\u011b na po\u017eadovanou dobu - s pr\u00e1vem na p\u0159ed\u010dasn\u00e9 splacen\u00ed.<\/li>\n<\/ul>\n\n\n\n<p>To znamen\u00e1, \u017ee <strong>i bez \"pln\u00e9 \u010d\u00e1stky v ruce\" m\u016f\u017eete za\u010d\u00edt investovat a st\u00e1t se majitelem hotelov\u00e9 nemovitosti v Batumi nebo Tbilisi.<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Da\u0148 z nemovitosti: jednoduch\u00e1 a v\u00fdhodn\u00e1<\/h3>\n\n\n\n<p><strong>Gruzie je zn\u00e1m\u00e1 sv\u00fdm ultraliber\u00e1ln\u00edm da\u0148ov\u00fdm syst\u00e9mem pro vlastn\u00edky nemovitost\u00ed:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Da\u0148 z nemovitosti - 0% (za vlastnictv\u00ed apartm\u00e1nov\u00e9ho hotelu nebo hotelov\u00e9ho pokoje se ro\u010dn\u00ed da\u0148 neplat\u00ed, na vlastnick\u00e9m statusu nez\u00e1le\u017e\u00ed).<\/li>\n\n\n\n<li>P\u0159i dal\u0161\u00edm prodeji - 5% z rozd\u00edlu v cen\u011b (pokud prod\u00e1v\u00e1te d\u0159\u00edve ne\u017e 2 roky po n\u00e1kupu). Ponechte si pokoj nebo byt d\u00e9le ne\u017e 2 roky - da\u0148 ze zisku z prodeje je nulov\u00e1!<\/li>\n\n\n\n<li>P\u0159\u00edjmy z pron\u00e1jmu jsou zdan\u011bny zjednodu\u0161en\u00fdm syst\u00e9mem: sazba dan\u011b \u010din\u00ed pouze 5% ze skute\u010dn\u00fdch p\u0159\u00edjm\u016f. K za\u00fa\u010dtov\u00e1n\u00ed stavu se pou\u017e\u00edv\u00e1 osobn\u00ed \u00fa\u010det poplatn\u00edka online.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Srovn\u00e1vac\u00ed tabulka: Na co si d\u00e1t pozor p\u0159i n\u00e1kupu<\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Parametr<\/th><th>Hotelov\u00fd pokoj \/ aparthotel<\/th><th>Byt v reziden\u010dn\u00edm bydlen\u00ed<\/th><\/tr><\/thead><tbody><tr><td>Vlastnictv\u00ed<\/td><td>100% soukrom\u00fd majetek<\/td><td>100% soukrom\u00fd majetek<\/td><\/tr><tr><td>Omezen\u00ed<\/td><td>Ne (krom\u011b pozemk\u016f)<\/td><td>Ne<\/td><\/tr><tr><td>Hypot\u00e9ka pro cizince<\/td><td>Ano (8-10% ro\u010dn\u011b, p\u0159\u00edsp\u011bvek 40%)<\/td><td>Ano (podobn\u00e9)<\/td><\/tr><tr><td>Registrace<\/td><td>Prost\u0159ednictv\u00edm Domu spravedlnosti, online<\/td><td>Tot\u00e9\u017e<\/td><\/tr><tr><td>Dan\u011b<\/td><td>0% majetek, 5% v prodeji &lt;2 roky star\u00e9<\/td><td>0% majetek, 5% v prodeji &lt;2 roky star\u00e9<\/td><\/tr><tr><td>POVOLEN\u00cd K POBYTU<\/td><td>Existuje od $100,000<\/td><td>Existuje od $100,000<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Modern\u00ed syst\u00e9m <strong>registrace nemovitost\u00ed v Gruzii<\/strong>Jednoduch\u00e1 pravidla pro cizince a jasn\u00fd da\u0148ov\u00fd model \u010din\u00ed n\u00e1kup hotelov\u00e9ho pokoje nebo apartm\u00e1nov\u00e9ho hotelu p\u0159edv\u00eddateln\u00fdm a pohodln\u00fdm. Nezbytn\u00e1 rada - ov\u011b\u0159te si leg\u00e1lnost nemovitosti ji\u017e ve f\u00e1zi shroma\u017e\u010fov\u00e1n\u00ed doklad\u016f! Pro kone\u010dn\u00fd klid je lep\u0161\u00ed vyu\u017e\u00edt slu\u017eeb akreditovan\u00e9ho pr\u00e1vn\u00edka nebo zprost\u0159edkovatele.<\/p>\n\n\n\n<p>Spr\u00e1vn\u011b p\u0159ipraven\u00e1 transakce je p\u0159\u00edslibem nejen va\u0161\u00ed ochrany, ale tak\u00e9 klidn\u00e9ho a zaru\u010den\u00e9ho p\u0159\u00edjmu na mnoho let. Bu\u010fte opatrn\u00ed, ne\u0161et\u0159ete na odborn\u00fdch znalostech a pak <strong>investice do gruz\u00ednsk\u00e9ho pohostinstv\u00ed zajist\u00ed, \u017ee v\u00e1\u0161 \u00fasp\u011bch bude co nej\u010dist\u0161\u00ed, nejtransparentn\u011bj\u0161\u00ed a nejziskov\u011bj\u0161\u00ed.<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Progn\u00f3za a dynamika trhu hotelov\u00fdch investic<\/h2>\n\n\n\n<p>Zeptejte se kter\u00e9hokoli analytika nebo zku\u0161en\u00e9ho investora: trh s hotelov\u00fdmi pokoji v Gruzii nyn\u00ed p\u0159ipom\u00edn\u00e1 sc\u00e9nu z gruz\u00ednsk\u00e9ho bazaru - je \u017eiv\u00fd, nep\u0159edv\u00eddateln\u00fd, ale up\u0159\u00edmn\u011b \u0159e\u010deno rostouc\u00ed a slibn\u00fd. Abychom se neocitli v roli onoho hosta, kter\u00fd p\u0159i\u0161el na v\u00edno a ode\u0161el s pr\u00e1zdnou, zamysleme se nad t\u00edm, co se skute\u010dn\u011b d\u011bje a co mohou o\u010dek\u00e1vat ti, kdo v\u00e1\u017en\u011b uva\u017euj\u00ed o <strong>n\u00e1kup hotelov\u00e9ho pokoje v Gruzii<\/strong>Krom\u011b toho investujeme do apartm\u00e1nov\u00fdch hotel\u016f u mo\u0159e a do hotelnictv\u00ed v zemi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cestovn\u00ed ruch - motor r\u016fstu<\/h3>\n\n\n\n<p>Podle \u00fadaj\u016f <a href=\"https:\/\/www.geostat.ge\/en\/modules\/categories\/683\/arrivals-of-international-visitors\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Geostat<\/a>Do konce roku 2024 nav\u0161t\u00edv\u00ed Gruzii rekordn\u00ed po\u010det n\u00e1v\u0161t\u011bvn\u00edk\u016f. <strong>7,4 milionu turist\u016f<\/strong>. Progn\u00f3za pro rok 2025 je je\u0161t\u011b optimisti\u010dt\u011bj\u0161\u00ed: <strong>na +10% zv\u00fd\u0161en\u00ed<\/strong>. Tato \u010d\u00edsla nejsou jen kr\u00e1snou abstrakc\u00ed, ale skute\u010dn\u00fdm ukazatelem toho, \u017ee sez\u00f3nnost se sni\u017euje a cestovn\u00ed ruch se p\u0159esouv\u00e1 z roviny \"pouze l\u00e9to\" nebo \"pouze hory\".<br>Ministerstvo hospod\u00e1\u0159stv\u00ed deklaruje prioritu rozvoje cestovn\u00edho ruchu jako kl\u00ed\u010dov\u00e9ho motoru HDP - ka\u017ed\u00e1 dal\u0161\u00ed miliarda \"vyd\u011blan\u00e1\" prost\u0159ednictv\u00edm hotelov\u00fdch slu\u017eeb se usad\u00ed v ekonomice a vyvol\u00e1 novou vlnu z\u00e1jmu investor\u016f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Dynamika v\u00fdstavby: z\u00e1znamy a v\u00fdzvy<\/h3>\n\n\n\n<p>V\u011b\u010dn\u00e1 stavebn\u00ed v\u00e1\u0161e\u0148 Gruzie dostala nov\u00fd impuls: v roce 2023 bude vyd\u00e1na na <strong>26% (!) v\u00edce povolen\u00ed pro v\u00fdstavbu hotel\u016f<\/strong>ne\u017e o rok d\u0159\u00edve. Zvl\u00e1\u0161t\u011b aktivn\u011b se rozv\u00edj\u00ed Batumi, hned za n\u00edm n\u00e1sleduje Tbilisi a pozadu nez\u016fst\u00e1vaj\u00ed ani mal\u00e1 letoviska: Gudauri, Bakuriani, Kobuleti.<\/p>\n\n\n\n<p><strong>P\u0159edn\u00ed hotelov\u00e9 zna\u010dky a v\u00fdznamn\u00ed develope\u0159i roz\u0161i\u0159uj\u00ed svou p\u0159\u00edtomnost<\/strong>. Projekty Marriott, Wyndham, Radisson vstupuj\u00ed na trh s des\u00edtkami nov\u00fdch za\u0159\u00edzen\u00ed, co\u017e zp\u016fsobuje, \u017ee \u00farove\u0148 kvality infrastruktury, bezpe\u010dnosti a marketingu neust\u00e1le roste. To podn\u011bcuje popt\u00e1vku mezin\u00e1rodn\u00edch investor\u016f a zvy\u0161uje turistickou atraktivitu regionu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">N\u00e1vratnost investic: realita a o\u010dek\u00e1v\u00e1n\u00ed<\/h3>\n\n\n\n<p>N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii vykazuje v posledn\u00edch 3-5 letech trvale vysokou m\u00edru n\u00e1vratnosti:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Garantovan\u00fd v\u00fdnos na z\u00e1klad\u011b smluv se spr\u00e1vcovsk\u00fdmi spole\u010dnostmi - 5-7% ro\u010dn\u011b<\/strong>.<\/li>\n\n\n\n<li><strong>Skute\u010dn\u00fd v\u00fdnos \u0161pi\u010dkov\u00fdch projekt\u016f a objekt\u016f zna\u010dkov\u00e9ho segmentu - 12-23% p.a.<\/strong>zejm\u00e9na p\u0159i spr\u00e1vn\u00e9m um\u00edst\u011bn\u00ed a pr\u00e1ci s trhy Izraele, EU a SNS.<\/li>\n<\/ul>\n\n\n\n<p>A to je pro v\u00fdchodn\u00ed Evropu skute\u010dn\u011b unik\u00e1tn\u00ed - na pozad\u00ed pomalej\u0161\u00edho o\u017eiven\u00ed nebo stagnace v Turecku, \u010cern\u00e9 Ho\u0159e a Bulharsku.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"560\" src=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/61308505-1024x560.webp\" alt=\"N\u00e1kup hotelov\u00fdch pokoj\u016f v Gruzii: v\u00fdhodn\u00e1 investice, nebo finan\u010dn\u00ed riziko?\" class=\"wp-image-2447\" srcset=\"https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/61308505-1024x560.webp 1024w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/61308505-300x164.webp 300w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/61308505-18x10.webp 18w, https:\/\/residence-estate.ge\/wp-content\/uploads\/2025\/07\/61308505.webp 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">M\u00edstn\u00ed rizika: konkurence a potenci\u00e1ln\u00ed p\u0159ebytek<\/h3>\n\n\n\n<p>Ne v\u0161echno na trhu je \u010dokol\u00e1da a o\u0159echy. <strong>R\u016fst nov\u00fdch budov v Batumi a Tbilisi<\/strong> m\u016f\u017ee v\u00e9st k \"p\u0159eh\u0159\u00e1t\u00ed\" a do\u010dasn\u00e9mu p\u0159ebytku hotelov\u00fdch pokoj\u016f. Ji\u017e nyn\u00ed v n\u011bkter\u00fdch \u010dtvrt\u00edch hlavn\u00edho m\u011bsta prob\u00edh\u00e1 lehk\u00fd konkuren\u010dn\u00ed boj o n\u00e1jemce - zejm\u00e9na mezi \"zero-name\" projekty, kter\u00e9 nemohou konkurovat mezin\u00e1rodn\u00edm zna\u010dk\u00e1m z hlediska slu\u017eeb a marketingu.<\/p>\n\n\n\n<p><strong>D\u00e1vejte pozor:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Za\u0159\u00edzen\u00ed bez zna\u010dky nebo bez profesion\u00e1ln\u00ed spr\u00e1vcovsk\u00e9 spole\u010dnosti se vystavuj\u00ed riziku ni\u017e\u0161\u00ed obsazenosti mimo sez\u00f3nu.<\/li>\n\n\n\n<li>V\u00fdvoj\u00e1\u0159i, kte\u0159\u00ed pracuj\u00ed \"v rychlosti\", n\u011bkdy \u0161et\u0159\u00ed na infrastruktu\u0159e a slu\u017eb\u00e1ch.<\/li>\n<\/ul>\n\n\n\n<p>Chytr\u00fd investor p\u0159edem analyzuje m\u00edstn\u00ed trh: statistiky obsazenosti, ohlasy na projekty a pl\u00e1ny rozvoje oblasti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">V\u00fdhled na obdob\u00ed 2025-2027: Kam trh sm\u011b\u0159uje<\/h3>\n\n\n\n<p>Trend je jasn\u00fd: <strong>trh s hotelov\u00fdmi nemovitostmi v Gruzii bude i nad\u00e1le r\u016fst.<\/strong>Vl\u00e1da investuje do marketingu, tras a leteck\u00fdch uzl\u016f. Vl\u00e1da investuje do marketingu, tras a leteck\u00fdch uzl\u016f.<\/p>\n\n\n\n<p>O\u010dek\u00e1v\u00e1 se, \u017ee sv\u00e9 pozice pos\u00edl\u00ed nov\u00e9 zna\u010dky, objev\u00ed se unik\u00e1tn\u00ed hybridn\u00ed hotelov\u00e9 form\u00e1ty (workation, apart-hotely v horsk\u00fdch a l\u00e1ze\u0148sk\u00fdch st\u0159edisc\u00edch), stejn\u011b jako r\u016fst slu\u017eeb inteligentn\u00edho \u0159\u00edzen\u00ed v\u00fdnos\u016f z pokoj\u016f.<\/p>\n\n\n\n<p><strong>Co to v\u0161echno znamen\u00e1 pro investora?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Nyn\u00ed je zlat\u00e9 obdob\u00ed pro vstup do hotelov\u00e9ho majetku v Gruzii<\/strong>. V horizontu p\u011bti let se zv\u00fd\u0161\u00ed cena vstupu, ale tak\u00e9 \u00farove\u0148 slu\u017eeb, konkurence o hosta dos\u00e1hne zcela nov\u00e9 \u00farovn\u011b.<\/li>\n\n\n\n<li><strong>Pasivn\u00ed p\u0159\u00edjem z pokojov\u00fdch z\u00e1sob<\/strong> z\u016fstane vy\u0161\u0161\u00ed ne\u017e u byt\u016f v bytov\u00fdch komplexech.<\/li>\n\n\n\n<li><strong>Zna\u010dky a komplexn\u00ed projekty se silnou mana\u017eerskou spole\u010dnost\u00ed vyhr\u00e1vaj\u00ed<\/strong>kde jsou rizika mnohon\u00e1sobn\u011b ni\u017e\u0161\u00ed ne\u017e na \"rozt\u0159\u00ed\u0161t\u011bn\u00e9m\" trhu.<\/li>\n\n\n\n<li><strong>\u00dakolem je vybrat projekt s ov\u011b\u0159enou histori\u00ed, vysok\u00fdm vyu\u017eit\u00edm a minim\u00e1ln\u00edmi provozn\u00edmi n\u00e1klady.<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p><strong>Z\u00e1v\u011brem:<\/strong> Trh je dynamick\u00fd, \u017eiv\u00fd a navzdory rostouc\u00ed konkurenci z\u016fst\u00e1v\u00e1 jednou z nejrychleji se vypl\u00e1cej\u00edc\u00edch investic ve v\u00fdchodn\u00ed Evrop\u011b. Hlavn\u00ed je investovat nikoliv nahodile, ale s chladnou hlavou a v\u011b\u0159it pouze \u010d\u00edsl\u016fm, osv\u011bd\u010den\u00fdm zna\u010dk\u00e1m a aktu\u00e1ln\u00edm anal\u00fdz\u00e1m. Pak se v\u00e1\u0161 dne\u0161n\u00ed krok prom\u011bn\u00ed v pasivn\u00ed p\u0159\u00edjem a finan\u010dn\u00ed svobodu na mnoho let dop\u0159edu!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udd17&nbsp;<strong>U\u017eite\u010dn\u00e9 odkazy<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.geostat.ge\/en\/modules\/categories\/683\/Employment-Unemployment\" data-type=\"link\" data-id=\"https:\/\/www.geostat.ge\/en\/modules\/categories\/683\/Employment-Unemployment\" target=\"_blank\" rel=\"nofollow noopener\">Statistiky<\/a><br>Na t\u011bchto str\u00e1nk\u00e1ch najdete ofici\u00e1ln\u00ed statistiky o zam\u011bstnanosti a nezam\u011bstnanosti v Gruzii, kter\u00e9 v\u00e1m pomohou pochopit ekonomickou situaci zem\u011b a odhadnout kupn\u00ed s\u00edlu obyvatelstva pro anal\u00fdzu trhu s nemovitostmi.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.economy.ge\/?page=eco-news&amp;year=2023&amp;id=1400&amp;lang=eng\" data-type=\"link\" data-id=\"https:\/\/www.economy.ge\/?page=eco-news&amp;year=2023&amp;id=1400&amp;lang=eng\" target=\"_blank\" rel=\"nofollow noopener\">Ministerstvo hospod\u00e1\u0159stv\u00ed a udr\u017eiteln\u00e9ho rozvoje Gruzie<\/a><br>Ofici\u00e1ln\u00ed zpr\u00e1vy a analytick\u00e9 materi\u00e1ly o ekonomick\u00e9m v\u00fdvoji, v\u010detn\u011b trhu s nemovitostmi, investi\u010dn\u00edch projekt\u016f a legislativn\u00edch zm\u011bn v t\u00e9to oblasti.<\/li>\n\n\n\n<li><a href=\"https:\/\/napr.gov.ge\/\" data-type=\"link\" data-id=\"https:\/\/napr.gov.ge\/\" target=\"_blank\" rel=\"nofollow noopener\">N\u00e1rodn\u00ed registr Gruzie<\/a><br>M\u016f\u017eete si ov\u011b\u0159it vlastnictv\u00ed nemovitosti, zjistit v\u011bcn\u00e1 b\u0159emena a z\u00edskat v\u00fdpisy z ve\u0159ejn\u00e9ho rejst\u0159\u00edku.<\/li>\n\n\n\n<li><a href=\"https:\/\/tbcbank.ge\/\" data-type=\"link\" data-id=\"https:\/\/tbcbank.ge\/\" target=\"_blank\" rel=\"nofollow noopener\">TBC Bank<\/a> \u0438 <a href=\"https:\/\/bankofgeorgia.ge\/\" data-type=\"link\" data-id=\"https:\/\/bankofgeorgia.ge\/\" target=\"_blank\" rel=\"nofollow noopener\">Bank of Georgia<\/a><br>Nejv\u011bt\u0161\u00ed gruz\u00ednsk\u00e9 banky pro otev\u0159en\u00ed \u00fa\u010dtu, hypot\u00e9ky a p\u0159evody pen\u011bz.<\/li>\n\n\n\n<li><a href=\"https:\/\/geoconsul.gov.ge\/en\/services\/visa-and-residence\/Residence-permit\" data-type=\"link\" data-id=\"https:\/\/geoconsul.gov.ge\/en\/services\/visa-and-residence\/Residence-permit\" target=\"_blank\" rel=\"nofollow noopener\">Ministerstvo zahrani\u010dn\u00edch v\u011bc\u00ed Gruzie<\/a> <br>Str\u00e1nky poskytuj\u00ed ofici\u00e1ln\u00ed informace o povolen\u00edch k pobytu, zp\u016fsobech jejich z\u00edsk\u00e1n\u00ed a po\u017eadovan\u00fdch dokumentech, kter\u00e9 jsou d\u016fle\u017eit\u00e9 p\u0159i koupi nemovitosti pro formalizaci leg\u00e1ln\u00edho statusu pobytu v zemi.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Z\u00e1v\u011br<\/h2>\n\n\n\n<p>Trh s hotelov\u00fdmi pokoji v Gruzii dnes nen\u00ed jen investi\u010dn\u00edm trendem, ale skute\u010dnou \u0161anc\u00ed pro ty, kte\u0159\u00ed cht\u011bj\u00ed z\u00edskat p\u0159\u00edjem v dolarech (nebo eurech), vyhnout se typick\u00fdm byrokratick\u00fdm \"v\u00fdprav\u00e1m\" a z\u00e1rove\u0148 si zajistit transparentn\u00ed, leg\u00e1ln\u00ed syst\u00e9m vlastnictv\u00ed majetku. Jste o tom p\u0159esv\u011bd\u010deni? Zb\u00fdv\u00e1 ud\u011blat posledn\u00ed krok!<\/p>\n\n\n\n<p>Pokud sn\u00edte <strong>koupit hotelov\u00fd pokoj v Batumi, apartm\u00e1nov\u00fd hotel u mo\u0159e nebo hotelov\u00fd pokoj k pron\u00e1jmu v Tbilisi<\/strong>Nem\u00e1 cenu ztr\u00e1cet \u010das pochybnostmi - dynamika trhu a z\u00e1jem turist\u016f hovo\u0159\u00ed samy za sebe. Na\u0161i odborn\u00edci jsou p\u0159ipraveni <strong>vybrat pro v\u00e1s projekt se zaru\u010denou ziskovost\u00ed, porovnat mo\u017enosti, vypo\u010d\u00edtat ziskovost a pln\u011b podpo\u0159it transakci od A do Z.<\/strong>. <\/p>\n\n\n\n<p>Sta\u010d\u00ed zanechat \u017e\u00e1dost o konzultaci nebo po\u017e\u00e1dat o aktu\u00e1ln\u00ed cenu a brzy se stanete majitelem aktivn\u00ed, v\u00fdnosn\u00e9 a perspektivn\u00ed nemovitosti v srdci pohostinn\u00e9 Gruzie.<\/p>","protected":false},"excerpt":{"rendered":"<p>Trh s hotelov\u00fdmi pokoji v Gruzii: p\u0159ehled a trendy Gruzie dnes [...]<\/p>","protected":false},"author":3,"featured_media":2433,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37,174],"tags":[],"class_list":["post-2431","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buyers-guide","category-all"],"acf":[],"_links":{"self":[{"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/posts\/2431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/comments?post=2431"}],"version-history":[{"count":3,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/posts\/2431\/revisions"}],"predecessor-version":[{"id":4575,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/posts\/2431\/revisions\/4575"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/media\/2433"}],"wp:attachment":[{"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/media?parent=2431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/categories?post=2431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/residence-estate.ge\/cs\/wp-json\/wp\/v2\/tags?post=2431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}